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brian niccol
'Don't Buy Starbucks!' Says Union as It Launches Nationwide Strike Against Coffee Giant’s Unfair Labor Conditions
As its workers fight for a living wage and for the company to address hundreds of labor violation complaints, Starbucks Workers United says it's prepared for the "biggest and longest" strike in the company's history.
Nov 13, 2025
As hundreds of Starbucks workers go on strike across the US to protest the company's unfair labor practices, its union is telling customers to boycott the company in hopes of pressuring it to return to the bargaining table to negotiate its first union contract.
“As of today, Starbucks workers across the country are officially ON STRIKE,” said Starbucks Workers United, the union representing nearly 10,000 baristas, on social media Thursday. “We’re prepared for this to become the biggest and longest [unfair labor practices] strike in Starbucks history.”
The union implored customers: "DON'T BUY STARBUCKS for the duration of our open-ended ULP strike!"
The strike comes after negotiations between the union and the company stalled out in April. Last week, 92% of union baristas voted to authorize a strike as the company's lucrative holiday season began. They are hoping to turn the company’s annual “Red Cup Day,” during which it gives out free reusable cups to customers, into a “Red Cup Rebellion.”
The union says three of its core demands remain unmet. It has called for the company to address "rampant" understaffing, which it says has led to longer wait times for customers and overwhelmed staff, while simultaneously leaving workers without enough hours to afford the cost of living.
It also seeks higher take-home pay for workers. Starting baristas make just over $15 per hour, which data from MIT shows is not enough to afford the cost of living in any US state when working 40 hours a week. According to the union, most Starbucks workers receive fewer than 20 hours of work per week, rendering them ineligible for benefits.
The union has drawn a contrast between its workers' pay, which averages less than $15,000 a year, and that of CEO Brian Niccol, who raked in a total compensation package of $96 million in just four months after taking over last year.
"Too many of us rely on SNAP or Medicaid just to get by, and most baristas still don’t earn a livable wage. In a majority of states, starting pay is just $15.25 an hour—and even then, we’re not getting the 20 hours a week we need to qualify for benefits," said Jasmine Leli, a barista and strike captain from Buffalo, New York, where the first Starbucks store in the nation voted to unionize back in 2021.
The company has gone nearly four years without recognizing it. While it claims to have engaged with the union in "good faith," the National Labor Relations Board (NLRB) has found Starbucks guilty of over 500 labor law violations, making it the worst violator in modern history.
These have included illegal firings and disciplinary actions against union organizers, the illegal withholding of wages and benefits, threats to close stores that unionize, and illegal surveillance of employees. More than 700 unfair labor practice charges made against the company remain unresolved, including 125 of them filed since January.
According to an estimate from the Strategic Organizing Center, Starbucks' union-busting had cost the company more than $240 million through February 2024. That money was lost in the form of legal fees and payments to consultants, as well as productivity lost due to anti-union store closures and captive audience meetings.
“Things have only gone backwards at Starbucks under Niccol’s leadership," Leli said. "But a fair union contract and the resolution of hundreds of unfair labor practice charges are essential to the company’s turnaround."
The union has argued that in order to meet their demands for a fair contract, it would cost less than a single day's sales.
The strike begins just days after 85 US lawmakers—led by Sen. Bernie Sanders (I-Vt.) and Rep. Pramila Jayapal (D-Wash.)—sent letters demanding that the company stop union-busting and negotiate a fair deal with its employees.
"Starbucks is not a poor company," the Senate letter said to Niccol. "Last year, Starbucks made over $3.6 billion in profit and paid out nearly $5 billion in stock buybacks and dividends. In fact, in the first three quarters of the year, Starbucks made $1.7 billion in profit and paid out over $2 billion in dividends. Last year, you made $95 million in compensation for the four months you worked in 2024, roughly 6,666 times more than what your average worker was paid for the entire year."
"Despite that extravagant spending on executives and shareholders, Starbucks refuses to reach an agreement with its own workers even though you are less than one average day’s sales apart from a contract," it continued. "Starbucks must reverse course from its current posture, resolve its existing labor disputes, and bargain a fair contract in good faith with these employees."
The strike will begin at 65 stores across more than 40 US cities, with rallies scheduled in New York, Philadelphia, Chicago, Columbus, and Anaheim, among other locations. The union said the strike is "open-ended," with no set end date, and that baristas across more than 550 unionized stores across the country are prepared to join in.
“If Starbucks keeps stonewalling a fair contract and refusing to end union-busting, they’ll see their business grind to a halt,” said Michelle Eisen, a spokesperson for Starbucks Workers United, who has worked as a barista for 15 years. “'No contract, no coffee' is more than a tagline—it’s a pledge to interrupt Starbucks’ operations and profits until a fair union contract and an end to unfair labor practices are won."
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Sanders, 80+ Dems Demand Starbucks 'Stop Union Busting and Reach a Contract' With Workers
“Starbucks must reverse course from its current posture, resolve its existing labor disputes, and bargain a fair contract in good faith with these employees.”
Nov 10, 2025
As Starbucks workers prepare to strike amid stalled contract talks with management, more than 80 US lawmakers on Monday demanded that bosses at the world's largest coffee chain stop union busting and negotiate a fair deal for employees.
Starbucks workers—who have been in talks with company bosses led by CEO Brian Niccol for over a year—accuse management of stonewalling on key contract issues including higher pay, more hours, and an end to unfair labor practices and union busting. Last week, members of Starbucks Workers United overwhelmingly voted to authorize an unfair labor practices strike—they're calling it a "Red Cup Rebellion"—at over 650 locations if the company fails to finalize a fair contract by November 13.
Members of the Congressional Labor Caucus led by Sen. Bernie Sanders (I-Vt.) in the Senate and Rep. Pramila Jayapal (D-Wash.) in the House sent letters to Niccol expressing their concern over management's "failure to reach a fair first contract with its baristas" and a "troubling return to union busting."
"In February 2024, Starbucks and Workers United announced a path forward to commit to negotiating a foundational framework for contracts, establishing a fair process for organizing, and resolving outstanding legal issues," the Senate letter states. "We were hopeful that the company would abide by this commitment and bargain in good faith with Starbucks workers who exercised their right to form a union."
The lawmakers continued:
As you well know Starbucks is not a poor company. Last year Starbucks made over $3.6 billion in profit and paid out nearly $5 billion in stock buybacks and dividends. In fact, in the first three quarters of the year, Starbucks made $1.7 billion in profit and paid out over $2 billion in dividends. Last year, you made $95 million in compensation for the four months you worked in 2024, roughly 6,666 times more than what your average worker was paid for the entire year.
Despite that extravagant spending on executives and shareholders, Starbucks refuses to reach an agreement with its own workers even though you are less than one average day’s sales apart from a contract. To make matters worse, Starbucks recently began closing stores across the country and laying off hundreds of workers as part its $1 billion restructuring plan. It is clear that Starbucks has the money to reach a fair agreement with its workers.
"Starbucks must reverse course from its current posture, resolve its existing labor disputes, and bargain a fair contract in good faith with these employees," the letter demands.
Starbucks Workers United has already filed more than 100 charges against the coffee giant over the past 11 months, alleging unfair labor practices including reprisals against unionizing baristas. The union calls Starbucks "the biggest violator of labor law in modern history," as administrative law judges and the National Labor Relations Board (NLRB) have found that the company has committed more than 500 violations of labor law.
Niccol—who last year became Starbucks’ fourth CEO in just two years—brought with him a history of union busting during his previous job as the head of Chipotle. Under his leadership, the fast-food chain closed a store in Augusta, Maine in 2022 after employees there tried to make it the company’s first unionized location. The workers filed a complaint at the NLRB, which ruled that the closure was an illegal act of union busting.
Workers at more than 600 Starbucks locations across the United States have voted to unionize since baristas at a store on Elmwood Avenue in Buffalo, New York became the first to do so in late 2021.
“Union baristas mean business and are ready to do whatever it takes to win a fair contract and end Starbucks’ unfair labor practices,” Michelle Eisen, a Starbucks Workers United spokesperson and 15-year veteran barista, said in a statement announcing last week's strike authorization. “We want Starbucks to succeed, but turning the company around and bringing customers back begins with listening to and supporting the baristas who are responsible for the Starbucks experience."
"If Starbucks keeps stonewalling, they should expect to see their business grind to a halt," Eisen added. "The ball is in Starbucks’ court.”
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'The System is Rigged': CEOs Made 285 Times More Than Their Workers in 2024: AFL-CIO Report
The CEO of Starbucks made 6,666 times as much as the company's median employee, all while the company crushes workers' efforts to unionize.
Jul 24, 2025
The staggering inequality between bosses and workers only continued to grow last year, according to a new report from the AFL-CIO on executive pay.
The union's latest "Executive Paywatch" report, which uses data from the Securities and Exchange Commission (SEC) to track the pay disparities between CEOs and the employees that work for them, found that the average S&P 500 executive made an eye-popping 285 times more than their median worker did, up from a 268-to-1 ratio in 2023.
CEOs received a $1.4 million raise last year, the data shows, bringing their average yearly compensation up to $18.9 million, a 7% increase. The median worker, meanwhile, made just $49,500, marking just a 3% increase from the year before.
In order to make the same amount as their boss made in a single year, the report noted that the typical employee would need to have begun working in 1740—"Before the AMERICAN REVOLUTION," the union noted on X.
By far the widest disparity was at Starbucks, where CEO Brian Niccol—who took over the company last year—brought home 6,666 times as much as his median employee.
In 2024, while the average Starbucks employee took home less than $15,000, Niccol received a compensation package, primarily made up of company stock, worth nearly $98 million.
For more than three years, Starbucks has waged what New York Times columnist Megan Stack called a "dirty war" against its employees' attempts to unionize.
The company has fired union organizers and pro-union workers, cut their hours to deny them healthcare coverage, shut down unionized stores, and subjected employees to aggressive anti-union "captive audience" meetings.
The Economic Policy Institute estimates that Starbucks has likely had more complaints of illegal union-busting filed against it than any other company in the National Labor Relations Board's 90-year history.
In response to the AFL-CIO's new report, the X account for Starbucks Workers United wrote: "When Starbucks and CEO Brian Niccol tries to tell us they can't afford fair union contracts... remember this."
Starbucks is merely the most glaring example of the inequality highlighted in the report: Coca-Cola, General Electric, Ross Stores, Yum! Brands, Chipotle, and many other flagship American companies paid their CEOs more than 1,000 times as much as their median workers.
These disparities are projected to get even larger following the passage of President Donald Trump's recent budget legislation, which guts social safety net programs like Medicaid and food stamps in order to pay for gigantic new tax breaks for corporations and the wealthiest Americans.
It has been described by some economic analysts as the "largest transfer of wealth in history."
According to a study by the University of Pennsylvania, the incomes of the top 0.1% wealthiest households will increase by more than $83,000 on average by 2033, while the incomes of the poorest 40% will decline.
"Corporate CEOs are raking in millions, and now they'll get another kickback from President Trump's tax cut gift and anti-worker agenda," said Fred Redmond, secretary-treasurer of the AFL-CIO.
The average marginal tax rate paid by these executives, the report found, will decrease by nearly $500,000 a year. In all, the CEOs in the report will be able to avoid paying an extra $738 million in income taxes thanks to the bill.
That lost tax revenue, the report found, could have paid for Medicaid healthcare coverage for more than 80,000 people, SNAP food assistance for over 300,000, or school lunches for more than 900,000 students.
The report notes that many of the CEOs and companies that are expected to profit royally from the bill gave large donations to Trump's inauguration, including Amazon's Jeff Bezos, Coinbase's Brian Armstrong, Google's Sundar Pichai, and Meta's Mark Zuckerberg.
"Is it any wonder," asked former Labor Secretary Robert Reich, "so many people think the system is rigged?"
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