The MAHA Deception: What RFK Jr., Trump, and Co Are Really Doing to Our Food

Robert F. Kennedy Jr., Kid Rock, and Mike Tyson are on the stage of American slopaganda telling us that “for the first time in our nation’s history, the federal government put REAL FOOD at the center of the American diet.” “Something” is finally being done about ultra-processed foods, harmful additives, environmental toxins, and corporate capture of the regulatory system to “Make America Healthy Again.”

I’ve spent much of my life in food justice movements that are fighting to address these very same problems. I’ve taught and written about the toxicity and corporate control of the food system (and was actually featured in a documentary alongside RFK Jr., who strangely had no connection with the grassroots Hawai‘i movement that the film was about). Of all the vile corporations and politicians I’ve studied and gone head-to-head with, the forces congealing at the top of MAHA are far and away the most spectacular threat I’ve ever seen to a healthier food system (and just about everything else).

Alongside shirtless RFK workouts, the MAHA performance opened with purported “wins” around synthetic dyes and whole foods. In reality, RFK did not ban artificial food dyes, but asked large companies to “voluntarily phase them out” (food companies have a long history of doing absolutely nothing “voluntarily”). And in reality, though whole foods are emphasized in new dietary guidelines, federal programs like school meals are having their budgets for whole foods sliced out.

Far more significantly, these exaggerated, largely symbolic gestures are masking a whole slew of far-reaching poisonous actions that are of grave danger to our health, and radically bolster the power of Big Ag, Big Chem, and all Big Capitalists (yes, including Big Pharma). It’s not just that rhetoric and actions don’t match. It’s that people’s understandable distrust and discontent are being manipulated in service of a villainous power grab by some of the very same players that MAHA performs opposition to.

The evil genius of MAHA elites has been the appropriation of elements of progressive movements that have struggled for decades to illuminate corporate control of the food system and forge a healthier and fairer food system for all. We cannot give our wicked Doppelgänger this win.

Part of the MAHA song and dance is to hyper-emphasize individual choice and responsibility for health, often in intensely patronizing, shaming, and classist ways. Telling people they can avoid chemicals and disease all via individual choices has provided a profitable opportunity for MAHA influencers to peddle their products.

But it’s a cruel illusion that consumers can avoid toxins they don’t even know are in their food (much less invisible in the wider environment), eat food that isn’t available, spend dollars they don’t have, and avoid corporate monopolies that are entirely ubiquitous in the food system. Of course individuals have some amount of agency, but the rules of the system are stacked. And it’s the very people that the rules are stacked in favor of who are working hardest to distract us from seeing those rules.

Here are just some of the food system “rules” that the Trump-MAHA-RFK regime is solidifying as they smoke and mirror us with illusions of “choice”:

1. One of the primary, open goals of this regime is to destroy regulation. Extreme deregulation of the past decades is the reason we have massive corporate consolidation in the food system; the reason over half of American farmland is blanketed in ecologically destructive herbicide-GMO monocrops; the reason overproduction of these crops forms the basis of our highly-processed food system; the reason children are being manipulated via advertising to get hooked early on foods that sentence them to a life of chronic disease; the reason food is packed full of unpronounceable toxic additives; the reason a concentrated grocery sector has left sweeping food deserts across the country; the reason hunger rates are so high in spite of there being an abundance of food; and the reason workers all along the food chain are living on poverty wages while they labor in horrifically dangerous conditions. The MAHA-Trump-RFK regime is bringing us to a new apex in a deregulated food system. The regime has already reduced oversight of factory farms, increased factory farm slaughter speeds (175 chickens per minute), demolished food safety regulations, removed pesticide use reporting, gutted the agencies and workforce tasked with regulating Big Ag, and all while slanting an already monopolized market further toward Big Ag via subsidies (and forms of government intervention that big business does like).
2. Farm bill policy and subsidies largely dictate what gets grown in the United States and what ends up on our plates. MAHA rhetoric pushes individual responsibility for “healthy,” “wholesome,” and “fresh” eating, while the Trump-MAHA regime is making those very choices impossible for people by systematically deepening an ultra-processed food system. One of President Donald Trump’s first actions in 2025 was to terminate $1 billion in funding for programs that helped schools and food banks buy fresh, local food from farmers, while increasing subsidies by many billions to the largest 5% of mega corn and soy monocrops. It’s not about the farmers getting rich—these subsidies directly bolster the profits of corporate agribusiness, such as food manufacturers who buy commodity crops far below production cost to make the ultra-processed foods we are instructed not to eat in the new Dietary Guidelines.
3. These subsidies also go straight to the pockets of factory farms in the form of extraordinarily underpriced herbicide-resistant (GMO) corn and soy animal feed. MAHA influencers champion grass-fed, pasture-raised beef and dairy, but the Trump/MAHA regime has eliminated billions in funding for programs that supported regenerative grazing and fired more than a thousand Natural Resources Conservation Service staff that helped farmers transition to regenerative agriculture. An estimated 99% of animals used for food in the United States are raised on factory farms that are driving antibiotic-resistant infections, zoonotic diseases, foodborne illness, and massive water and air pollution (which together kill hundreds of thousands of people annually).
4. As the Trump-MAHA regime pours lavish sums of public money into the bloated coffers of private agribusiness, it has made the biggest cuts in history to food assistance for poor people. Already, 20% of children in the United States were experiencing food insecurity amid skyrocketing food prices. Over the next decade 22.3 million families will loose support they rely upon to eat, credit of the Make American Healthy Again regime.
5. MAHA’s rhetoric around dismantling the corporate stranglehold on government likely carries its greatest mass appeal; it is also the most significant inversion to reality. The regime has radically increased the power of big money over politics, and corporations are spending at historic, record-breaking levels to grab all that they can. Today’s most influential and highest-earning lobbying firm, Ballard Partners, transferred directly from the Trump campaign and is now representing the American Chemistry Council, Bayer-Monsanto, and multiple Big Ag (and Big Pharma) companies.
6. The policy-change prizes being handed out to the highest corporate bidders in the food system are even more extreme than classic deregulation and corporate welfare subsidies. The draft new Farm Bill would actually shield pesticide companies Monsanto-Bayer, DuPont-Dow, Syngenta, and BASF from liability for deadly health impacts of their products that they have knowingly covered up for decades.
7. Trump is also gifting special legal impunity to Bayer-Monsanto, makers of glyphosate (Roundup), as it faces over 177,000 lawsuits alleging that glyphosate causes cancer. Under the RFK-endorsed Trump+Monsanto executive order, domestic production of glyphosate will also ramp up, meaning more glyphosate in our food, water, soil, air, and bodies, especially those of farmworkers.
8. While glyphosate has received the most surprise from MAHA moms, it is far from the only dangerous pesticide being shoved down the public’s wary throats. The regime has green-lit new PFAS pesticides, "forever chemicals" that never break down in the environment and are linked to thyroid tumors, liver damage, and reproductive harm. They have also gone around the courts and reapproved the twice-banned pesticide dicamba, linked to pancreatic and colon cancers. Dicamba (also made primarily by Bayer-Monsanto) can vaporize and move through the air for several days after application and is causing unprecedented damage to small farms and communities surrounding genetically engineered dicamba-resistant soy and cotton monocultures.
9. Meanwhile, the new Farm Bill is attempting to eradicate state and local laws that currently protect people from pesticides, and preempt new ones from being passed. In sum, the Trump-MAHA regime is approving new forever pesticides, increasing pesticide production, wiping away laws that protect people from pesticides, and then blocking people’s ability to sue over the harms. It’s hard to see this as anything but rule by and for Monsanto-Bayer and friends.
10. Poisons will also increase at other levels of the food chain. The MAHA regime is rolling back the Toxic Substances Control Act, shifting toward “chemical industry science,” reduced transparency, and severely weakened risk evaluations. They are going to court to defend the continued use of phthalates, extremely toxic “everywhere chemicals” added to things like food packaging that have been found in nearly all tested food and are known to cause reproductive issues, genital abnormalities, neurodevelopmental disorders, respiratory issues, diabetes, and heart disease. Across the board, the regime is gutting the already insufficient laws we had for regulating poisons.
11. In order to push forward with this poisons-everywhere agenda, the Trump-MAHA regime is disassembling the science that has been revealing the links between chemicals and human health, slashing research funding, and sabotaging knowledge production (and thus the regulation that follows scientific discovery) on everything from microplastics to PFAS to the synergistic effects of pesticides. Federal workers who investigated toxic substances and pollutants have also been fired en masse. Toxic corporate totalitarianism relies on the destruction of truth (including the manipulation and weaponization of science, with haunting parallels to other authoritarian regimes).
12. One type of “regulation” that a fascist-aspiring oligarchical regime actually relies upon is the type that distracts from the criminals at the top by demonizing and policing the people at the bottom. The people growing our food, who already faced intense exploitation and marginalization, are being especially scapegoated—abducted, detained, deported, separated from their families, “hunted like animals.”

The list could go on. And the full picture on the MAHA regime and health is even more sickening—unprecedented cuts to healthcare; massive increases in air, water, mercury, and PFAS pollution; dismantled gun violence prevention laws (guns are the leading cause of death for children and teens in the US); billions in handouts to big pharma; destroyed public health institutions; hastened apocalyptic climate breakdown… The aims and repercussions of the MAHA deception extend far beyond any particular policy or issue—it is a project that ultimately serves authoritarian oligarchical rule.

There’s a tendency among some progressives and leftists to simply dismiss anything that touches the MAHA matrix as innately conspiratorial, unscientific, and reactionary—at times even inadvertently positioning themselves on the side of Big Ag so as to seem in opposition to MAHA and Trump (an all around win-win for Big Ag). While the power at the top of MAHA is deeply reactionary and using conspiracy to pull ordinary people further right, the evil genius of MAHA elites has been the appropriation of elements of progressive movements that have struggled for decades to illuminate corporate control of the food system and forge a healthier and fairer food system for all. We cannot give our wicked Doppelgänger this win. Instead of abandoning everything RFK Jr. touches, we need to spin it back at them with the missing elements of truth and justice.

Truth: We have a food system designed around maximization of profit at every level, intensified by decades of bipartisan policy that has unleashed corporate power to the severe detriment of health, safety, workers, local economies, the Earth, the 99.9%. The biggest conspiracy is plain before our eyes: a system doing exactly what it is supposed to do, capitalism (which yes, the overlords of do all sorts of perverse things to preserve and extend). Justice demands getting to the roots of that system and challenging the 0.1% who are benefiting from it—many of whom happen to be puppet-mastering MAHA.