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farming
Big Pork Lobby’s War on Farmers, Consumers, and Democracy
Inside the National Pork Producers Council absurd, years-long crusade to kill Prop 12, California’s landmark ballot initiative banning the sale of pork from pigs locked in extreme confinement.
Oct 03, 2025
When Patrick Hord, vice president of the National Pork Producers Council, testified before Congress this summer, he proudly described himself as a fourth-generation hog farmer who produces pork fully compliant with California’s Proposition 12. Then, almost in the same breath, he argued against the very law he already follows.
That contradiction captures the absurdity of the National Pork Producers Council (NPPC’s) years-long crusade to kill Prop 12, California’s landmark ballot initiative banning the sale of pork from pigs locked in extreme confinement. Passed by nearly 63% of voters in 2018 and upheld by the US Supreme Court in 2023, Prop 12 is both a democratic mandate and a proven market success. Farmers across the country have adapted to it, retailers have embraced it, and consumers continue to buy pork without complaint. Even giant corporations like Hormel, Tyson, and JBS have quietly moved on.
Yet the NPPC remains stuck, lobbying Congress to pass the so-called “EATS Act” or its rebranded cousins, which would not only overturn Prop 12 but could wipe out hundreds of democratically enacted state laws protecting animal welfare, food safety, public health, environmental safeguards, and consumer rights—undermining both states’ rights and voter-driven initiatives. They’ve fought in the courts, at the ballot box, and in Congress. They’ve lost every time. So the question is worth asking: Who are they even fighting for?
Prop 12: A Win for Farmers and Consumers
For all the NPPC’s fearmongering, Prop 12 has not devastated farmers. Quite the opposite: It has given them stability, opportunity, and new markets.
Thousands of farms, ranches, and gardens nationwide—including more than 500 hog farms—have publicly urged Congress to reject efforts to undermine Prop 12. Ahead of the Agriculture Committee’s hearing in July, more than 150 producers submitted testimony in support of the law. None of them were invited to testify in person, while 2 of the 6 invited witnesses were NPPC representatives.
Farmers deserve better than a trade group that wastes its energy on obstruction instead of building a stronger, more resilient future.
These farmers describe Prop 12 as a safeguard against corporate consolidation. One Missouri hog farmer called it “one of the best things, economically, that’s happened to us in a very long time.” The mid-size Clemens Food Group declared it is “vehemently opposed” to overturning the law. Others say the NPPC is “out of touch” and “struggling to justify its existence.” Many producers have invested in Prop 12-compliant barns and now rely on the premium market it created. Rolling back the law would directly harm their businesses.
And the NPPC’s doomsday predictions about shortages and skyrocketing prices? They simply never happened. Pork has been on California shelves throughout full enforcement, now over two years. Prices rose only about 9.5% since 2023—less than half the average 19% increase in overall food prices. Consumers barely noticed, except to feel better knowing their purchases align with basic decency.
It’s Time to Move Forward
The NPPC’s argument has collapsed not only among family farmers but also within the industry’s biggest corporations.
Tyson, JBS, and Seaboard all now offer Prop 12-compliant pork. Hormel has been selling it since 2022 and continues to supply California fully. Even Smithfield—despite its CEO’s grumbling about costs while pocketing nearly $15 million a year in salary—announced it would comply and has already converted barns.
Tellingly, none of these companies has publicly supported the NPPC’s EATS Act. They’ve moved on, because Prop 12 has opened a premium market and won the favor of retailers and food-service companies eager to meet consumer demand for crate-free pork. National chains now advertise their compliance as part of their corporate responsibility goals.
Demonstrating how out of touch the NPPC is with its customers, public support for Prop 12 remains strong within California, and a 2022 survey found that 80% of American voters would support a similar law in their state.
In other words: the sky never fell. The industry adapted. Consumers are satisfied. And the companies making billions are quietly profiting from progress.
Farmers Deserve Better
So why is the NPPC still fighting a battle it has already lost? At this point, its resistance looks less like advocacy and more like sore-losership.
Instead of helping producers secure contracts, access grants, or provide technical resources for optimizing operations under crate-free systems, the NPPC has funneled resources into endless lawsuits, lobbying campaigns, and even gimmicks like handing out free breakfast sandwiches to members of Congress. Imagine if that money had gone into farmer support, research on higher-welfare systems, or strengthening supply chains.
By clinging to pride instead of progress, the NPPC is standing in the way of the very farmers it claims to defend.
Worse, the NPPC’s message insults the very farmers it claims to represent. By insisting compliance is impossible—even while its own vice president complies without issue—the NPPC portrays pork producers as fragile, incapable of meeting basic updates to industry standards. That narrative undermines the credibility of hardworking farmers who have already adapted, and who see Prop 12 as an opportunity, not a threat.
The courts, the voters, the retailers, and even the producers themselves have accepted the law. The only ones still protesting are the NPPC-backed lobbyists. Farmers deserve better than a trade group that wastes its energy on obstruction instead of building a stronger, more resilient future.
NPPC’s Pride Over Progress
There’s a difference between losing and refusing to learn. Learni ng is honorable; doubling down on disproven claims is childish.
So who exactly is the NPPC fighting for?
- Not farmers—they’ve embraced Prop 12 as a market advantage.
- Not voters—they passed Prop 12 in a landslide and still support it.
- Not customers—they welcome the shift to higher standards.
- Not retailers, courts, or the country—every one of whom has accepted the law.
The only answer left is: themselves.
Prop 12 didn’t destroy the pork industry. It’s making it better, despite NPPC’s refusal to accept the future. What threatens the industry now isn’t higher welfare standards—it’s a lobbying group too stubborn to admit it was wrong. By clinging to pride instead of progress, the NPPC is standing in the way of the very farmers it claims to defend.
As one NPPC spokesman notoriously put it: “So our animals can’t turn around for the 2.5 years that they are in the stalls producing piglets. I don’t know who asked the sow if she wanted to turn around …” I guess we can’t expect much from an industry whose spokesperson says this.
The path forward is clear. Farmers, voters, and customers have already shown that higher standards are not only possible but profitable. The future of farming will be built on resilience, fairness, and humane practices—not on the stale politics of obstruction. It’s time to stop fighting progress and start leading with it.
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6 Reasons for Communitarian Living
As disasters become more frequent and politics destabilizes, it feels more important than ever to live connected to other people.
Apr 13, 2025
This spring my husband and I are moving three tenths of a mile and 200 years back in time.
We are moving from our super-energy-efficient, passive solar home built in 2001 to a farmhouse built in 1800. (And looking for someone to buy the cozy green home we raised our family in. Check it out here and spread the word!) We are excited to have more space to share with extended family. And, we will have a project on our hands! Regaining some of the features we are leaving behind—heat pumps, PV, a composting toilet, and more—will take time. A fun and satisfying challenge we hope!
The great news is that we will still be part of the experiment we have participated in for almost 30 years: Cobb Hill Cohousing, a multi-generational community of 23 families in Vermont’s Connecticut River Valley. The house we are moving to is located within Cobb Hill, just a bit further from the cluster of houses we’ve called home.
We will still share 280 acres of farm and forest and participate in community celebrations and decision-making. We’ll still have neighbors to help and to rely on. We’ll still have maple syrup, eggs, flowers, herbs, vegetables, milk, and cheese all produced by our neighbors on our shared land. We’ll have learning companions to navigate alongside in an increasingly destabilized world.
No one knows how to live sustainably and equitably in our current society or how to prepare for coming climate shocks. So we need to learn. And learning is faster with more minds in the mix.
A big move like ours prompts reflection. We had to move, but we didn’t want to go anywhere else. Here are six reasons that came to mind when we paused to ask ourselves why.
- People: As disasters become more frequent and politics destabilizes, it feels more important than ever to live connected to other people. People who can be there in an emergency or help make sense of the tumult. But not just people, these specific people. We are connected to our neighbors by shared work, shared fun, and shared history. We are watching their children grow up and hopefully adding something to those kid’s lives. These are the people who brought soup when I broke my ankle, who loaned me a walker to get to the ER, who visited and cheered me up. These are the people I want to bring soup to when they need it!
- Land: There’s the pleasure of coming to know a piece of land deeply. Of walking its paths in spring and summer and skiing them in winter. Of watching for the return of familiar birds and wildflowers with each season. There’s also the work and joys of stewardship, of seeing a once over-harvested forest slowly return to good health. And, by putting most of our shared land under permanent conservation easement and making it open to our neighbors for enjoyment, we find ways to share these gifts now and into the future, which is its own kind of satisfaction.
- Learning: No one knows how to live sustainably and equitably in our current society or how to prepare for coming climate shocks. So we need to learn. And learning is faster with more minds in the mix. We took three tries to get a PV system at Cobb Hill. I led the first two, which ran aground. Then Sandy came in with new determination and a new path in mind. Every day when I walk past the solar-panel-covered barns I think about all three tries, how my “failures” and Sandy’s fresh eyes cracked the code. I think about the need to reinvent community meals after they paused for the pandemic (thanks Audrey!) or the need to wire EV charging ports on infrastructure that didn’t anticipate them (thanks Jesse!) And so on. We have a lot to learn at this moment in human history, but we don’t have to do it alone!
- Food: There’s the taste of a fresh strawberry or an ear of corn moving from field to plate in five minutes. Then there’s the satisfaction of growing some of what you eat and knowing the people who grew more of it. In these times when the federal government’s ability to keep the food system safe is faltering, there’s also peace of mind in seeing at least part of the supply chain right outside your door.
- Resilience: From the connections between good people, a well-loved bit of land, the capacity to learn, and the capacity to grow at least some food comes something bigger than any piece alone. It’s the capacity to cope. It is, hopefully, the capacity to help each other and offer support to wider circles when surprises come and the pace of change speeds up.
- A link to the future: Many have passed through Cobb Hill. Some stayed for a growing season, some for their childhood, some for the length of a learning program. They’ve moved on to start (or join) other communities, farms, nonprofits. I like to think they’ve all taken something with them, a new skill, a lesson in what NOT to do, a belief that dreams can become physical stuff. Maybe in the end that’s the main reward of trying to do things differently—the encouragement to others that they can create the possibilities they see.
Cobb Hill isn’t the only way to find these six things, thank goodness. You’ll find them in smaller groups and larger ones, in cities, in the tropics, on the coast. In this time of transition and reflection in my own family, I hope that knowing they exist in one place might make it easier for you to imagine (or create) them elsewhere, too.
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Can Preventive Policies Like the OCTOPUS Act Truly Stop Animal Suffering?
Already passed in Washington State and California, this bill seeks to ban octopus farming altogether before it ever becomes reality and before a powerful lobby emerges to defend it.
Nov 27, 2024
Octopuses, with three hearts and remarkable intelligence, remain among the most intriguing non-human species ever studied. Despite their unsuitability for domestication, multiple plans are emerging to farm them intensively.
The most worrying proposal comes from the company Nueva Pescanova, which aims to establish Europe’s first octopus farm in the Canary Islands, as well as breed and kill over 1 million octopuses per year.
In the United States, hope takes the form of the OCTOPUS Act. Already passed in Washington State and California, this bill seeks to ban octopus farming altogether before it ever becomes reality. Animal rights organizations are not stopping there, as they plan to introduce this preventive bill in at least five additional states.
What exactly are preventive policies? Why are they becoming a preferred strategy for animal rights organizations?
Preventive policies function as a preemptive strike, making it possible to ban or regulate activities that have the potential to cause harm. Such policies are particularly valuable in the context of animal welfare because they can stop inhumane practices before they become ingrained, or before powerful lobbying groups form around them. As the old English proverb goes: “Better safe than sorry.”
Why do animal rights organizations favor preventive policies?
One of the most powerful, albeit challenging, ways of countering animal suffering at scale is through policy change. Over the past three decades, preventive policies have gained momentum as a key tool for environmental protection. More recently, animal rights organizations have also turned to this strategy as a way of protecting animals.
The OCTOPUS Act stands as a promising example of how we can protect animals before cruelty becomes entrenched.
Preventive policies are also more politically feasible. At present, octopus meat is caught wild, and local fishermen have not been targeted by the policy. They are even in favor of the OCTOPUS Act because it will protect their activities. There is less resistance to such a ban because no industry currently exists for farming octopuses. Contrast this with efforts to end factory farming for chickens or pigs, where deeply entrenched lobbies make change difficult.
Overall, preventive policies lay the groundwork for long-term, sustainable change. They can create a ripple effect, setting a precedent that can inspire other countries to follow suit. Eurogroup for Animals has already suggested that the European Union should consider similar legislation: “If the U.S. can do it, the E.U. can too.”
Do preventive policies live up to the expectations?
While preventive policies are powerful, they are not without drawbacks. Policies take a long time to draft, introduce, pass through the appropriate legislative bodies, and, at last, implement. In the interim, harmful practices may even develop in other jurisdictions. Preventive policies do not offer the immediate relief that animal advocates are hoping for.
Another concern is that restricting a practice through legal means could give rise to covert practices that are even more harmful or make it more difficult to ensure animal welfare standards. The demand for octopus meat could lead to illegal activities, such as black market trade or trafficking.
It is also challenging to quantify the precise impact of any one policy on animal suffering. Animal protection is multifactorial. Policies are just one piece of the puzzle that includes advocacy efforts, campaigns, public awareness, and social pressure as well as shifts in cultural attitudes. While the OCTOPUS Act may prevent octopus farming in the United States, how much animal suffering will be reduced? We cannot assume that harm will be entirely eradicated without continued effort across multiple fronts.
How can we ensure that preventive policies make a difference?
We must endorse a holistic approach to ensure that policies like the OCTOPUS Act carry the weight we intend. Science and research should inform the drafting of legislation, ensuring that laws are grounded in deep understanding of animal cognition and welfare. Simultaneously, advocacy campaigns and public pressure help generate the social momentum to push these policies forward.
Creative expressions—whether through art, film, or photography—can also play a significant role in raising awareness, in fostering empathy for animals, and in driving change. My Octopus Teacher is a brilliant example of this. While the impact of these efforts is even harder to quantify, they are often the spark that leads to legislative change.
Preventive policies alone are not a silver bullet, but they are an essential tool in the fight for animal welfare. The OCTOPUS Act stands as a promising example of how we can protect animals before cruelty becomes entrenched.
May this bill pass in many other states, create change internationally, and set a precedent to safeguard the lives of billions of animals.
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