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The latest satirical video from The Juice Media takes aim at humanity's inadequate response to the climate emergency. (Photo: The Juice Media/YouTube)
Humanity is on a catastrophic global heating trajectory that will pass what scientists call the "net fucked by 2050" point and is risking "irreversible chain reactions beyond our control" just so billionaires can grow even richer.
"Being honest isn't an option for us. Which is why we've come up with the next best alternative: net-zero by 2050."
No, that's not today's report out of the United Nations Climate Change Conference in Glasgow, Scotland, it's the latest Honest Government Ads satire video from the Juice Media. The Australian company has been producing boat-rocking political and social satire videos since 2008, and now they've got humanity's woefully inadequate response to a potentially existential planetary emergency in their sardonic crosshairs; specifically, insidious "net-zero" pledges that dangerously delay the immediate carbon emission reductions needed to avert a worst-case climate scenario.
"We know you're all counting on us to solve this problem so humanity can keep enjoying its favorite pastime, continuing to live on this planet," actor and "Honest Government Ad lady" Zoe Amanda Wilson says as the video begins. "But you see, we've realized that we are the problem and so, how shall we put this, we're actually going to get us all killed."
Wilson then points to a thermometer showing +1.5degC--the Paris climate agreement's more ambitious global heating target for 2100--and declares, "This is what scientists call the 'stop here or we're fucked' point."
"Look at this graph shaped like a penis 'coz it shows how fucked we are," she explains. Pointing to +3degC heating on the thermometer--humanity's current trajectory toward a planet researchers say would not be suitable for human habitation--Wilson says that "scientists call it 'net fucked by 2050.'"
"The good news is, we've promised to reduce our emissions," she affirms, "and if you take all our promises and add them together, that puts us on track for still very much fucked by 2050."
"Being honest would mean admitting that we're failing. And we can't do that--then we'd have to stop failing," she continues. "That would mean ending fossil fuel subsidies and banning all new gas, coal, and oil projects."
"So being honest isn't an option for us," Wilson concedes. "Which is why we've come up with the next best alternative: net-zero by 2050."
"Net-zero by 2050 means that instead of being honest this decade," she explains, "we leave the being honest part to the last minute."
Such an approach "risks setting off irreversible chain reactions beyond our control," she admits, but "that's the exciting part of running an experiment with the only planet we know that supports life in the whole fucking universe, just so we can make a few billionaires even richer."
The video ends with a cameo by Swedish climate activist Greta Thunberg, who tells viewers the production is "authorized by the Department for Blah, Blah, Blah."
Dear Common Dreams reader, It’s been nearly 30 years since I co-founded Common Dreams with my late wife, Lina Newhouser. We had the radical notion that journalism should serve the public good, not corporate profits. It was clear to us from the outset what it would take to build such a project. No paid advertisements. No corporate sponsors. No millionaire publisher telling us what to think or do. Many people said we wouldn't last a year, but we proved those doubters wrong. Together with a tremendous team of journalists and dedicated staff, we built an independent media outlet free from the constraints of profits and corporate control. Our mission has always been simple: To inform. To inspire. To ignite change for the common good. Building Common Dreams was not easy. Our survival was never guaranteed. When you take on the most powerful forces—Wall Street greed, fossil fuel industry destruction, Big Tech lobbyists, and uber-rich oligarchs who have spent billions upon billions rigging the economy and democracy in their favor—the only bulwark you have is supporters who believe in your work. But here’s the urgent message from me today. It's never been this bad out there. And it's never been this hard to keep us going. At the very moment Common Dreams is most needed, the threats we face are intensifying. We need your support now more than ever. We don't accept corporate advertising and never will. We don't have a paywall because we don't think people should be blocked from critical news based on their ability to pay. Everything we do is funded by the donations of readers like you. When everyone does the little they can afford, we are strong. But if that support retreats or dries up, so do we. Will you donate now to make sure Common Dreams not only survives but thrives? —Craig Brown, Co-founder |
Humanity is on a catastrophic global heating trajectory that will pass what scientists call the "net fucked by 2050" point and is risking "irreversible chain reactions beyond our control" just so billionaires can grow even richer.
"Being honest isn't an option for us. Which is why we've come up with the next best alternative: net-zero by 2050."
No, that's not today's report out of the United Nations Climate Change Conference in Glasgow, Scotland, it's the latest Honest Government Ads satire video from the Juice Media. The Australian company has been producing boat-rocking political and social satire videos since 2008, and now they've got humanity's woefully inadequate response to a potentially existential planetary emergency in their sardonic crosshairs; specifically, insidious "net-zero" pledges that dangerously delay the immediate carbon emission reductions needed to avert a worst-case climate scenario.
"We know you're all counting on us to solve this problem so humanity can keep enjoying its favorite pastime, continuing to live on this planet," actor and "Honest Government Ad lady" Zoe Amanda Wilson says as the video begins. "But you see, we've realized that we are the problem and so, how shall we put this, we're actually going to get us all killed."
Wilson then points to a thermometer showing +1.5degC--the Paris climate agreement's more ambitious global heating target for 2100--and declares, "This is what scientists call the 'stop here or we're fucked' point."
"Look at this graph shaped like a penis 'coz it shows how fucked we are," she explains. Pointing to +3degC heating on the thermometer--humanity's current trajectory toward a planet researchers say would not be suitable for human habitation--Wilson says that "scientists call it 'net fucked by 2050.'"
"The good news is, we've promised to reduce our emissions," she affirms, "and if you take all our promises and add them together, that puts us on track for still very much fucked by 2050."
"Being honest would mean admitting that we're failing. And we can't do that--then we'd have to stop failing," she continues. "That would mean ending fossil fuel subsidies and banning all new gas, coal, and oil projects."
"So being honest isn't an option for us," Wilson concedes. "Which is why we've come up with the next best alternative: net-zero by 2050."
"Net-zero by 2050 means that instead of being honest this decade," she explains, "we leave the being honest part to the last minute."
Such an approach "risks setting off irreversible chain reactions beyond our control," she admits, but "that's the exciting part of running an experiment with the only planet we know that supports life in the whole fucking universe, just so we can make a few billionaires even richer."
The video ends with a cameo by Swedish climate activist Greta Thunberg, who tells viewers the production is "authorized by the Department for Blah, Blah, Blah."
Humanity is on a catastrophic global heating trajectory that will pass what scientists call the "net fucked by 2050" point and is risking "irreversible chain reactions beyond our control" just so billionaires can grow even richer.
"Being honest isn't an option for us. Which is why we've come up with the next best alternative: net-zero by 2050."
No, that's not today's report out of the United Nations Climate Change Conference in Glasgow, Scotland, it's the latest Honest Government Ads satire video from the Juice Media. The Australian company has been producing boat-rocking political and social satire videos since 2008, and now they've got humanity's woefully inadequate response to a potentially existential planetary emergency in their sardonic crosshairs; specifically, insidious "net-zero" pledges that dangerously delay the immediate carbon emission reductions needed to avert a worst-case climate scenario.
"We know you're all counting on us to solve this problem so humanity can keep enjoying its favorite pastime, continuing to live on this planet," actor and "Honest Government Ad lady" Zoe Amanda Wilson says as the video begins. "But you see, we've realized that we are the problem and so, how shall we put this, we're actually going to get us all killed."
Wilson then points to a thermometer showing +1.5degC--the Paris climate agreement's more ambitious global heating target for 2100--and declares, "This is what scientists call the 'stop here or we're fucked' point."
"Look at this graph shaped like a penis 'coz it shows how fucked we are," she explains. Pointing to +3degC heating on the thermometer--humanity's current trajectory toward a planet researchers say would not be suitable for human habitation--Wilson says that "scientists call it 'net fucked by 2050.'"
"The good news is, we've promised to reduce our emissions," she affirms, "and if you take all our promises and add them together, that puts us on track for still very much fucked by 2050."
"Being honest would mean admitting that we're failing. And we can't do that--then we'd have to stop failing," she continues. "That would mean ending fossil fuel subsidies and banning all new gas, coal, and oil projects."
"So being honest isn't an option for us," Wilson concedes. "Which is why we've come up with the next best alternative: net-zero by 2050."
"Net-zero by 2050 means that instead of being honest this decade," she explains, "we leave the being honest part to the last minute."
Such an approach "risks setting off irreversible chain reactions beyond our control," she admits, but "that's the exciting part of running an experiment with the only planet we know that supports life in the whole fucking universe, just so we can make a few billionaires even richer."
The video ends with a cameo by Swedish climate activist Greta Thunberg, who tells viewers the production is "authorized by the Department for Blah, Blah, Blah."