‘Scarier Than Halloween Costumes’: Trump Policies Blamed for Jacking Up Candy Prices

President Donald Trump and first lady Melania Trump handout candy to children during the annual Halloween at the White House on October 30, 2025 in Washington, DC.

(Photo by Alex Wong/Getty Images)

‘Scarier Than Halloween Costumes’: Trump Policies Blamed for Jacking Up Candy Prices

"From the grocery aisles to the doctor’s office, Trump’s economic circus keeps jacking up costs and squeezing household budgets."

President Donald Trump's economic policies have put a damper on this year's Halloween festivities, as his tariffs on imported chocolate in particular have helped jack up the price of candy.

CNBC reported on Friday that data from research firm Circana and the US Bureau of Labor Statistics show that chocolate prices in the US have jumped by 30% over the last year since Trump began slapping hefty tariffs on foreign goods, including staple products such as cocoa, coffee, and bananas that cannot be grown at sufficient scale in the US.

The increased cost of chocolate has now been passed on to consumers in the form of higher candy prices, according to a joint study released this week by The Century Foundation and Groundwork Collaborative.

According to the organizations' analysis, candy prices as a whole have gone up by just under 11% over the last year, which is more than triple the current overall rate of inflation.

Unsurprisingly, the analysis showed that these increases were particularly severe in candies that had significant chocolate inputs, as it found that "variety packs from Hershey’s (maker of KitKats, Twizzlers, Reeses, and Heath bars) are up 22%, while variety packs from Mars (maker of Milky Way, M&Ms, Three Musketeers, and Skittles) are up 12%."

The analysis also cited recent quotes from the CEOs of retail giants Target and Walmart indicating the president's tariffs were having a major impact on US consumers. Target CEO Brian Cornell, for instance, said on a recent earnings call that the tariffs had created a "challenging and highly uncertain" environment, while Walmart CEO Doug McMillon said that "costs increase each week" thanks to Trump's trade wars.

Sen. Elizabeth Warren (D-Mass.) used the organizations' study to rip the president for raising the price of Halloween candy in a video posted on social media.

"Do you remember when Donald Trump told American families to cut back on buying kids' dolls?" she asked, in reference to Trump earlier this year suggesting parents buy fewer toys for their children after his tariffs on imports raised their costs. "Well now he's making candy more expensive too, just in time for Halloween."

The American Federation of Teachers, whose members have likely experienced the increased cost candy first hand, also took a shot at Trump's economic policies while posting a graph illustrating The Century Foundation and Groundwork Collaborative's study.

"The only thing scarier than Halloween costumes? The rising price of candy from Trump's tariffs," the union wrote on X.

Alex Jacquez, chief of policy and advocacy at Groundwork Collaborative, said that the increase in Halloween candy prices was just one source of pressure facing US families as a result of Trump's economic policies.

In particular, Jacquez pointed to the cuts to the Supplemental Nutritional Assistance Program (SNAP) and Medicaid in the Republican Party's One Big Beautiful Bill Act, as well as the GOP's inaction on extending tax credits for buying health insurance, as major pain points.

"While inflation eats through paychecks and House Republicans hide in plain sight, working families are slammed by soaring healthcare premiums, frozen food assistance, and rising bills," he said. "From the grocery aisles to the doctor’s office, Trump’s economic circus keeps jacking up costs and squeezing household budgets."

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