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Jeff Bezos

Protesters hold up masks of Amazon CEO Jeff Bezos' head during an October 31, 2018 demonstration in Seattle condemning the company's sale of its Rekognition facial identification software to U.S. Immigration and Customs Enforcement. (Photo: Genna Martin/San Francisco Chronicle via Getty Images)

New Campaign to Fight Amazon's Push for World 'Dominated by Total Corporate Surveillance'

"Amazon's surveillance-driven police state is fundamentally incompatible with racial justice, civil rights, and democracy," said Fight for the Future's Evan Greer.

To mark the one year anniversary of Amazon's extended temporary moratorium on sales of its controversial Rekognition facial identification software to law enforcement agencies, over 20 advocacy groups and more than 10,000 supporters on Thursday launched Protest Amazon, a digital demonstration that's part of the #EyesOnAmazon week of action.

"Amazon must make their moratorium on keeping Rekognition out of the hands of law enforcement permanent and extend that policy to all of their surveillance products." —Myaisha Hayes, MediaJustice

Led by the digital rights group Fight for the Future, Protest Amazon is joined by Color of Change, Demand Progress, Free Press, MPower Change, Public Citizen,, RootsAction, and other organizations demanding Amazon permanently divest from what campaign organizers call "racist surveillance tech" and "police state" surveillance. The campaign is also calling on the company to end its complicity in U.S. Immigration and Customs Enforcement (ICE) deportations.

On Thursday, digital demonstrators are recording and uploading videos with the statement: "Amazon's surveillance empire fuels militarized policing. It needs to stop. We demand Amazon permanently divest from facial recognition technology and cut ties with police and ICE."

Protest Amazon organizers said that the company "creates dangerous surveillance technology and partnerships that enable mass scale policing designed to monitor everyone, everywhere, at all times."

"Amazon's vast surveillance network coupled with its racially coded marketing creates a neighborhood-to-prison pipeline," they continued. "This represents dramatic high-tech expansion of racial profiling and criminalization. By embedding itself as an extension of law enforcement, Amazon profits from the detention, deportation, and mass incarceration of Black and brown people."

Specifically, the campaign is sounding the alarm on:

  • Amazon's racist surveillance tech, saying the company marketed and sold Rekognition to law enforcement knowing police were misusing the software and that it disproportionately misidentifies women, people of color, and transgender people.
  • Amazon's surveillance-powered police state, noting that more than 2,000 municipalities across the U.S. have partnered with Amazon, from which they obtain warrantless access to footage from thousands of Ring doorbell cameras.
  • Amazon's complicity in ICE deportations; the campaign calls Amazon the "backbone" of the agency's "mass deportation machine," as its cloud computing software "streamlines detentions, deportations, family separations, and the Orwellian collection of immigrants' biometric data." Amazon also aggressively marketed Rekognition to ICE and is helping to build a $4.3 billion biometrics database to track and identify millions of immigrants and U.S. citizens in real time.

In a statement, Fight for the Future deputy director Evan Greer said that "Amazon is dragging us toward a world dominated by total corporate surveillance. They envision neighborhoods that are blanketed in devices that constantly monitor all of us: tracking our movements, analyzing our faces, listening to our conversations, monitoring our heartbeats, and harvesting our most intimate data for the sole purpose of expanding Amazon's power and profit."

"Rather than permanently divesting from Rekognition and cutting ties with police and ICE, they prefer to do these performative press stunts in hopes of placating critics," Greer said of Amazon. "The fact their facial recognition moratorium stands 'until further notice' demonstrates they don't care about the dangers of the technology."

Greer added that Amazon's "latest Ring PR stunt"—the company announced earlier this month that it will now require law enforcement agencies to make their camera footage requests public—"does nothing to end partnerships or address the concerns raised by grassroots activists. It would be laughable if there weren't lives at stake."

"At the end of the day, Amazon is being Amazon—profiting from the exploitation of our data, privacy violations, and the policing of Black and brown people in our communities." —Evan Greer, Fight for the Future

"Amazon's surveillance dragnet of doorbell cameras, delivery cameras, and other surveillance infrastructure violates privacy, subverts basic civil rights, and fuels the same police violence that's getting Black people killed," said Greer.

Myaisha Hayes, director of campaign strategies at MediaJustice—which is leading the #EyesOnAmazon week of action and is also part of the Protest Amazon campaign—said in a statement that "Amazon's recent decision to silently extend the moratorium on selling their racist and biased surveillance facial recognition tool to the police shows the company understands the public is mobilized against the danger [its] Rekognition technology poses."

"This #EyesonAmazon week, thousands who have risen up for a world beyond policing, and pushed forward limits on the use of facial recognition in at least seven states and two dozen cities, are calling out Amazon for compromising the safety of Black and brown communities for profit," Hayes added. "Amazon must make their moratorium on keeping Rekognition out of the hands of law enforcement permanent and extend that policy to all of their surveillance products."

Greer noted that "at the end of the day, Amazon is being Amazon—profiting from the exploitation of our data, privacy violations, and the policing of Black and brown people in our communities."

"Amazon's surveillance-driven police state is fundamentally incompatible with racial justice, civil rights, and democracy," she added. "This needs to end now. We need to shut down Amazon's surveillance empire and make sure Congress holds Amazon accountable by launching a full investigation into their harmful, oppressive surveillance state."

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