
"All of the populist, pro-working class policies detailed above enjoy significant majority support with the public. They are not, by the dictionary definition, controversial. And yet time and time again, they are attacked as too contentious or divisive to work." (Photo: Daniel Case/CC)
'Divisive': How Corporate Media Dismiss Ideas Unpopular With Elites
The next time you hear your favorite political proposals being labeled as too "divisive," "contentious," or "polarizing" to work, check the polls first.
New York Times columnist Paul Krugman (Twitter, 12/29/20) described a $2,000 Covid relief check as "divisive," even though 75% of Americans (and 72% of Republicans) wanted the government to prioritize another universal payment. All too often, words such as "divisive," "contentious," or "controversial" are used merely as media codewords meaning "ideas unpopular with the ruling elite"--what FAIR calls "not journalistically viable."

Medicare for All is a prime example of this. At least since the issue began receiving national media attention as a result of Sen. Bernie Sanders' (I-Vt.) 2016 presidential campaign, a majority of Americans have supported some form of national, publicly funded healthcare system. Some polls have found nearly three in four support the idea, including a majority of Republican voters. Yet corporate media continue to disparage universal public health insurance, labeling it "divisive" (Axios, 2/14/20), "controversial" (Christian Science Monitor, 6/4/19; Time, 10/24/19; New York Times, 1/1/20) or "politically perilous" (Associated Press, 3/25/19).
In an article entitled "Medicare for All Is Divisive (in the Democratic Party)," the New York Times (3/18/19) described giving people free healthcare "immensely contentious," framing it as a risky and enormously expensive gamble that centrists in swing districts could ill afford to take coming up to an election. The reality, of course, was the opposite: Every single Democratic incumbent in a swing district who endorsed Medicare for All won reelection in 2020. The same cannot be said for those that did not endorse it.
There can be few policies that would so directly and immediately benefit so many Americans as raising the minimum wage to $15 (though that's still not enough to afford rent in most U.S. states). Forty percent of the country told Reuters/Ipsos pollsters in February that they or someone close to them would be positively impacted by such a change. The same poll found that supporters of raising the minimum wage outnumbered opponents by 25 percentage points. Regardless, increasing it is often described as "divisive" (e.g., Bloomberg, 10/2/17; Politico, 3/16/21; Delaware News Journal, 3/10/21).
The Hill, for instance, published an opinion piece (9/15/17) claiming support for a living wage was "stale, misguided, and divisive." While $15 per hour sounds good on paper to people "not informed of the consequences," the policy is a big vote loser, insisted Michael Saltsman of the corporate-funded Employment Policies Institute.

Saltsman was the brains behind crude propaganda campaigns against raising the minimum wage in California; he put up a billboard in San Francisco threatening workers they would be replaced by iPads if they demanded fairer remuneration for their work. He was described by Bay Area-based journalist Paul Bradley Carr (Pando, 7/21/14) as "the asshole behind San Francisco's most assholeish billboard." The "divisive" measure was approved by city voters with 77% support (CNN Money, 11/5/14).
The Green New Deal--a major jobs program that would transition the U.S. to a clean energy economy, which has been described as the only coherent plan to save the U.S. from climate breakdown--is also constantly written off as too contentious to work (Reuters, 3/21/19; Atlantic, 6/12/19). CNBC (3/12/19), for instance, reported on the "story" that fossil fuel executives in Houston dismissed the plan pushed by Sanders, Rep. Alexandria Ocasio-Cortez (D-N.Y.), and co. as "unrealistic, unworkable, and politically divisive." Instead, they propose rather nebulous "market-oriented solutions" to the crisis.
Thank you for that extraordinary insight, CNBC! Perhaps you could next enlighten us on what Wall Street traders think of the idea of pursuing criminal investigations into their behavior in 2008? (Giving space to billionaire energy bosses to trash environmentalists is something of a tradition at CNBC--FAIR.org, 2/3/20).
Meanwhile, one Guardian article (12/29/18) noted that 81% of American voters back the Green New Deal plan, yet still managed to present it as a "divisive" proposal that "lacks key political support," thereby tacitly underlining how little the will of the people matters to policymakers--or elite media.

The wealth of the super-rich has skyrocketed in recent years, with the planet's billionaires increasing their fortunes by 55% since the beginning of lockdown measures last March. A large majority of Americans, including more than half of Republicans, support increasing taxes on the rich. Despite this, a modest wealth tax, like the one put forward by Sen. Elizabeth Warren (D-Mass.)--2% on those with more than $50 million, and 3% on fortunes larger than $1 billion--is consistently undermined as too divisive to work (FiveThirtyEight, 10/28/19; Bloomberg, 3/1/21).
Writing in the Washington Post (2/5/19), columnist Steven Pearlstein dismissed the left's ideas on taxing the wealthy, free healthcare, and a Green New Deal as fringe, flawed, and divisive. Even when some billionaires themselves were asking to be taxed more, The Week (8/15/11) still described the idea as "divisive" in a headline. Are we really to believe that there is such a fervor among the public against the richest people in the world becoming minutely less wealthy?
All of the populist, pro-working class policies detailed above enjoy significant majority support with the public. They are not, by the dictionary definition, controversial. And yet time and time again, they are attacked as too contentious or divisive to work.
While billionaire-owned media outlets could simply come out and say, "We oppose these proposals for ideological reasons," a much better rhetorical tactic is to present themselves as neutral observers, merely concerned about the practicality of such legislation.
The next time you hear your favorite political proposals being labeled as too "divisive," "contentious," or "polarizing" to work, check the polls first. You might be being sold a bill of goods by dishonest commentators trying to pour cold water on a progressive fire.
We are at a crossroads
This country and this world are at a monumental crossroads. US voters have an opportunity to beat back the forces of fascism and confront the billionaires who are rigging the economy, our media system, and our democracy, making it increasingly impossible for ordinary people to get by. We’re not just talking about the election. We’re talking about what must be done once these fascist elements are vanquished from power. We need a bolder set of solutions than what either major party has so far been willing to offer and a working-class movement ready to fight like hell for it. Trump didn't emerge from nowhere. The conditions that fueled MAGA authoritarianism were created by decades of radical neoliberal economic policies and a corrupt political system dominated by corporate interests. They slashed taxes on the super-rich, promising that the benefits would trickle down. They said giveaways to the corporate titans would make life more affordable for the rest of us. It was all bullshit. And when a bitter, betrayed populace searches for someone to blame, right-wing demagogues have little trouble finding scapegoats. People know when they're being lied to, but you won't hear any of this from the corporate media. Only independent journalism—powered and funded by people who believe in building a better world—can deliver truly trustworthy daily news. Our Fall Campaign is underway, and we need your help. To power our newsroom through the rest of the year, we need to raise $125,000 by midnight on October 31. So if you share our vision, please contribute whatever you can to sustain our work. |
New York Times columnist Paul Krugman (Twitter, 12/29/20) described a $2,000 Covid relief check as "divisive," even though 75% of Americans (and 72% of Republicans) wanted the government to prioritize another universal payment. All too often, words such as "divisive," "contentious," or "controversial" are used merely as media codewords meaning "ideas unpopular with the ruling elite"--what FAIR calls "not journalistically viable."

Medicare for All is a prime example of this. At least since the issue began receiving national media attention as a result of Sen. Bernie Sanders' (I-Vt.) 2016 presidential campaign, a majority of Americans have supported some form of national, publicly funded healthcare system. Some polls have found nearly three in four support the idea, including a majority of Republican voters. Yet corporate media continue to disparage universal public health insurance, labeling it "divisive" (Axios, 2/14/20), "controversial" (Christian Science Monitor, 6/4/19; Time, 10/24/19; New York Times, 1/1/20) or "politically perilous" (Associated Press, 3/25/19).
In an article entitled "Medicare for All Is Divisive (in the Democratic Party)," the New York Times (3/18/19) described giving people free healthcare "immensely contentious," framing it as a risky and enormously expensive gamble that centrists in swing districts could ill afford to take coming up to an election. The reality, of course, was the opposite: Every single Democratic incumbent in a swing district who endorsed Medicare for All won reelection in 2020. The same cannot be said for those that did not endorse it.
There can be few policies that would so directly and immediately benefit so many Americans as raising the minimum wage to $15 (though that's still not enough to afford rent in most U.S. states). Forty percent of the country told Reuters/Ipsos pollsters in February that they or someone close to them would be positively impacted by such a change. The same poll found that supporters of raising the minimum wage outnumbered opponents by 25 percentage points. Regardless, increasing it is often described as "divisive" (e.g., Bloomberg, 10/2/17; Politico, 3/16/21; Delaware News Journal, 3/10/21).
The Hill, for instance, published an opinion piece (9/15/17) claiming support for a living wage was "stale, misguided, and divisive." While $15 per hour sounds good on paper to people "not informed of the consequences," the policy is a big vote loser, insisted Michael Saltsman of the corporate-funded Employment Policies Institute.

Saltsman was the brains behind crude propaganda campaigns against raising the minimum wage in California; he put up a billboard in San Francisco threatening workers they would be replaced by iPads if they demanded fairer remuneration for their work. He was described by Bay Area-based journalist Paul Bradley Carr (Pando, 7/21/14) as "the asshole behind San Francisco's most assholeish billboard." The "divisive" measure was approved by city voters with 77% support (CNN Money, 11/5/14).
The Green New Deal--a major jobs program that would transition the U.S. to a clean energy economy, which has been described as the only coherent plan to save the U.S. from climate breakdown--is also constantly written off as too contentious to work (Reuters, 3/21/19; Atlantic, 6/12/19). CNBC (3/12/19), for instance, reported on the "story" that fossil fuel executives in Houston dismissed the plan pushed by Sanders, Rep. Alexandria Ocasio-Cortez (D-N.Y.), and co. as "unrealistic, unworkable, and politically divisive." Instead, they propose rather nebulous "market-oriented solutions" to the crisis.
Thank you for that extraordinary insight, CNBC! Perhaps you could next enlighten us on what Wall Street traders think of the idea of pursuing criminal investigations into their behavior in 2008? (Giving space to billionaire energy bosses to trash environmentalists is something of a tradition at CNBC--FAIR.org, 2/3/20).
Meanwhile, one Guardian article (12/29/18) noted that 81% of American voters back the Green New Deal plan, yet still managed to present it as a "divisive" proposal that "lacks key political support," thereby tacitly underlining how little the will of the people matters to policymakers--or elite media.

The wealth of the super-rich has skyrocketed in recent years, with the planet's billionaires increasing their fortunes by 55% since the beginning of lockdown measures last March. A large majority of Americans, including more than half of Republicans, support increasing taxes on the rich. Despite this, a modest wealth tax, like the one put forward by Sen. Elizabeth Warren (D-Mass.)--2% on those with more than $50 million, and 3% on fortunes larger than $1 billion--is consistently undermined as too divisive to work (FiveThirtyEight, 10/28/19; Bloomberg, 3/1/21).
Writing in the Washington Post (2/5/19), columnist Steven Pearlstein dismissed the left's ideas on taxing the wealthy, free healthcare, and a Green New Deal as fringe, flawed, and divisive. Even when some billionaires themselves were asking to be taxed more, The Week (8/15/11) still described the idea as "divisive" in a headline. Are we really to believe that there is such a fervor among the public against the richest people in the world becoming minutely less wealthy?
All of the populist, pro-working class policies detailed above enjoy significant majority support with the public. They are not, by the dictionary definition, controversial. And yet time and time again, they are attacked as too contentious or divisive to work.
While billionaire-owned media outlets could simply come out and say, "We oppose these proposals for ideological reasons," a much better rhetorical tactic is to present themselves as neutral observers, merely concerned about the practicality of such legislation.
The next time you hear your favorite political proposals being labeled as too "divisive," "contentious," or "polarizing" to work, check the polls first. You might be being sold a bill of goods by dishonest commentators trying to pour cold water on a progressive fire.
New York Times columnist Paul Krugman (Twitter, 12/29/20) described a $2,000 Covid relief check as "divisive," even though 75% of Americans (and 72% of Republicans) wanted the government to prioritize another universal payment. All too often, words such as "divisive," "contentious," or "controversial" are used merely as media codewords meaning "ideas unpopular with the ruling elite"--what FAIR calls "not journalistically viable."

Medicare for All is a prime example of this. At least since the issue began receiving national media attention as a result of Sen. Bernie Sanders' (I-Vt.) 2016 presidential campaign, a majority of Americans have supported some form of national, publicly funded healthcare system. Some polls have found nearly three in four support the idea, including a majority of Republican voters. Yet corporate media continue to disparage universal public health insurance, labeling it "divisive" (Axios, 2/14/20), "controversial" (Christian Science Monitor, 6/4/19; Time, 10/24/19; New York Times, 1/1/20) or "politically perilous" (Associated Press, 3/25/19).
In an article entitled "Medicare for All Is Divisive (in the Democratic Party)," the New York Times (3/18/19) described giving people free healthcare "immensely contentious," framing it as a risky and enormously expensive gamble that centrists in swing districts could ill afford to take coming up to an election. The reality, of course, was the opposite: Every single Democratic incumbent in a swing district who endorsed Medicare for All won reelection in 2020. The same cannot be said for those that did not endorse it.
There can be few policies that would so directly and immediately benefit so many Americans as raising the minimum wage to $15 (though that's still not enough to afford rent in most U.S. states). Forty percent of the country told Reuters/Ipsos pollsters in February that they or someone close to them would be positively impacted by such a change. The same poll found that supporters of raising the minimum wage outnumbered opponents by 25 percentage points. Regardless, increasing it is often described as "divisive" (e.g., Bloomberg, 10/2/17; Politico, 3/16/21; Delaware News Journal, 3/10/21).
The Hill, for instance, published an opinion piece (9/15/17) claiming support for a living wage was "stale, misguided, and divisive." While $15 per hour sounds good on paper to people "not informed of the consequences," the policy is a big vote loser, insisted Michael Saltsman of the corporate-funded Employment Policies Institute.

Saltsman was the brains behind crude propaganda campaigns against raising the minimum wage in California; he put up a billboard in San Francisco threatening workers they would be replaced by iPads if they demanded fairer remuneration for their work. He was described by Bay Area-based journalist Paul Bradley Carr (Pando, 7/21/14) as "the asshole behind San Francisco's most assholeish billboard." The "divisive" measure was approved by city voters with 77% support (CNN Money, 11/5/14).
The Green New Deal--a major jobs program that would transition the U.S. to a clean energy economy, which has been described as the only coherent plan to save the U.S. from climate breakdown--is also constantly written off as too contentious to work (Reuters, 3/21/19; Atlantic, 6/12/19). CNBC (3/12/19), for instance, reported on the "story" that fossil fuel executives in Houston dismissed the plan pushed by Sanders, Rep. Alexandria Ocasio-Cortez (D-N.Y.), and co. as "unrealistic, unworkable, and politically divisive." Instead, they propose rather nebulous "market-oriented solutions" to the crisis.
Thank you for that extraordinary insight, CNBC! Perhaps you could next enlighten us on what Wall Street traders think of the idea of pursuing criminal investigations into their behavior in 2008? (Giving space to billionaire energy bosses to trash environmentalists is something of a tradition at CNBC--FAIR.org, 2/3/20).
Meanwhile, one Guardian article (12/29/18) noted that 81% of American voters back the Green New Deal plan, yet still managed to present it as a "divisive" proposal that "lacks key political support," thereby tacitly underlining how little the will of the people matters to policymakers--or elite media.

The wealth of the super-rich has skyrocketed in recent years, with the planet's billionaires increasing their fortunes by 55% since the beginning of lockdown measures last March. A large majority of Americans, including more than half of Republicans, support increasing taxes on the rich. Despite this, a modest wealth tax, like the one put forward by Sen. Elizabeth Warren (D-Mass.)--2% on those with more than $50 million, and 3% on fortunes larger than $1 billion--is consistently undermined as too divisive to work (FiveThirtyEight, 10/28/19; Bloomberg, 3/1/21).
Writing in the Washington Post (2/5/19), columnist Steven Pearlstein dismissed the left's ideas on taxing the wealthy, free healthcare, and a Green New Deal as fringe, flawed, and divisive. Even when some billionaires themselves were asking to be taxed more, The Week (8/15/11) still described the idea as "divisive" in a headline. Are we really to believe that there is such a fervor among the public against the richest people in the world becoming minutely less wealthy?
All of the populist, pro-working class policies detailed above enjoy significant majority support with the public. They are not, by the dictionary definition, controversial. And yet time and time again, they are attacked as too contentious or divisive to work.
While billionaire-owned media outlets could simply come out and say, "We oppose these proposals for ideological reasons," a much better rhetorical tactic is to present themselves as neutral observers, merely concerned about the practicality of such legislation.
The next time you hear your favorite political proposals being labeled as too "divisive," "contentious," or "polarizing" to work, check the polls first. You might be being sold a bill of goods by dishonest commentators trying to pour cold water on a progressive fire.

