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Media Faces Reckoning After Helping Trump Downplay Project 2025 on Campaign Trail
"A Trump denial is not a fact," said one media critic.
Oct 03, 2025
As President Donald Trump openly embraces Project 2025, mainstream media outlets are facing criticism for their role in helping him downplay his ties to the wildly unpopular far-right governing playbook in the lead-up to his reelection last year.
After she became the Democratic nominee in July, former Vice President Kamala Harris made the Heritage Foundation's over 900-page manifesto for “the next conservative president” central to her case against Trump during the 2024 election, often referring to it as "Trump's Project 2025."
She and other Democrats warned that if he retook power, he would swiftly enact many of its most extreme and unpopular proposals and dramatically expand executive power while doing it.
Among those proposals were steep cuts to social safety net programs like Medicaid and the Supplemental Nutrition Assistance Program (SNAP), the "mass deportations" of millions of immigrants, the elimination of the Department of Education, new restrictions on abortions, the gutting of climate protections, and the replacement of career civil servants with political appointees, among many others.
Democrats amplified the plan's danger at the Democratic National Convention and in campaign ads, and Trump began to distance himself from the platform. Despite the fact that as many as 140 people who'd worked in his first administration—including Paul Dans, Heritage's director of Project 2025—had a hand in its creation, Trump said: "I know nothing about Project 2025. I have no idea who is behind it."
This was demonstrably untrue, even at the time. Media Matters for America dug up a clip from as far back as May 2023 of Dans stating that "President Trump's very bought in with this," speaking of the program.
Project 2025 was almost inconceivably unpopular. An NBC News poll from September 2024 showed that while 57% of registered voters viewed the plan negatively, just 4% viewed it positively.
But in the critical months leading up to the election, many media outlets took Trump's denial at face value, publishing fact checks and other commentary that painted Democrats' warnings about his connection to the plan as alarmist or misleading.
Responding to a social media post in July stating that "Trump has made his authoritarian intentions quite clear with his Project 2025 plan," a fact check by USA Today rated the statement "false," because, as the headline said, "Project 2025 is an effort by the Heritage Foundation, not Donald Trump."
In September, after Harris confronted Trump about Project 2025 at the first and only debate between the two, the paper published another fact-check with the headline: "Harris repeats claim that Project 2025 is Trump's plan. That's still not right."
In response to Harris' claim during the debate that Project 2025 was "a detailed and dangerous plan... that the former president intends on implementing if he were elected,” Washington Post fact-checker Glenn Kessler, whose coverage received a fair bit of criticism during the 2024 cycle, reported in bold text that "Project 2025 is not an official campaign document."
A CNN fact check of the Harris campaign's social media in September remarked that one account "frequently invokes Project 2025," before caveating that "Project 2025 is not Trump’s initiative, and he has said he disagrees with some of its proposals."
In an October interview on CBS's "Face the Nation," anchor Norah O'Donnell, Harris attempted to warn about Project 2025, before O'Donnell responded: "You know that Donald Trump has disavowed Project 2025. He says that is not his campaign plan."
After nine months back in power, the website Project 2025 Tracker estimates that Trump has already implemented approximately 48% of the objectives outlined in the policy document.
In addition to his key campaign promises many of his second administration's policies are highly specific to Project 2025, such as his pledge to abolish the Federal Emergency Management Agency (FEMA), his efforts to privatize the National Weather Service (NWS), his reconfiguration of Title X funding to promote pregnancy, and his elimination of the Office for Civil Rights and Civil Liberties.
Trump is no longer hiding his connection to Project 2025, having brought in many of its hiring picks and authors to staff his administration almost immediately after his victory last November.
This week, he began to boast about it openly. As his Office of Management and Budget (OMB) director, Russ Vought, one of Project 2025's architects, began using the current government shutdown to unilaterally cut off funding to infrastructure projects in blue states and cities, Trump lauded him as "he of PROJECT 2025 Fame."
"This was always the plan," Harris responded on social media.
While many commentators expressed outrage that Trump blatantly lied about his connections to Project 2025, others dredged up old clips of newspapers and anchors taking him at his word.
"All those 2024 media fact checks that said, 'Donald Trump and the Trump campaign deny any connection to Project 2025' look pretty ridiculous right now," said MeidasTouch editor-in-chief Ron Filipkowski. "A Trump denial is not a fact. You just used his lies to 'debunk' a reality that was obvious to anyone paying attention."
Mehdi Hasan, the founder of the independent media company Zeteo, highlighted the CBS interview, saying Trump's embrace of Project 2025 was "embarrassing not just for Norah O'Donnell but a whole host of leading American anchors and reporters who echoed Trump’s false denials."
"Nothing showed the difference between mainstream and independent media better than the response to Trump’s obvious lie about not knowing anything about Project 2025," said David Pepper, author of the book Saving Democracy: A User's Manual. "Most mainstream media started fact-checking those who claimed a connection to be somehow false. Others 'both sides'ed' it. Far more in independent media called it out as a whopping lie."
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GOP Investigation Pressures Wikipedia to Reveal Identities of Editors Accused of 'Bias' Against Israel
The effort furthers the goals of the Heritage Foundation, which has launched a plan to "identify and target Wikipedia editors" using a number of underhanded tactics.
Aug 28, 2025
A pair of House Republicans is moving forward with an investigation that will seek to reveal the identities of Wikipedia editors who have edited articles to include information that portrays Israel negatively.
On Wednesday, Rep. James Comer (R-Ky.), chair of the House Oversight Committee, and Rep. Nancy Mace (R-S.C.), chair of the House Subcommittee on Cybersecurity, Information Technology, and Government Innovation, sent a letter to the Wikimedia Foundation, the nonprofit that owns the free encyclopedia.
The representatives asked Wikimedia's CEO, Maryana Iskander, for "assistance in obtaining documents and communications regarding individuals (or specific accounts) serving as Wikipedia volunteer editors who violated Wikipedia platform policies as well as your own efforts to thwart intentional, organized efforts to inject bias into important and sensitive topics."
The letter requested information about "nation state actors" or "academic institutions" that may have been involved in efforts to "edit or influence content identified as possibly violating Wikipedia policies."
A spokesperson for the Wikimedia Foundation told The Hill that they were reviewing the request.
"We welcome the opportunity to respond to the committee's questions and to discuss the importance of safeguarding the integrity of information on our platform," the spokesperson said.
The GOP investigation coincides with a long-standing objective of the far-right Heritage Foundation, which has accused Wikipedia of anti-conservative bias and promoting content that portrays Israel in a negative light, and sought to unmask the identities of the internet users who run it.
The letter sent by Comer and Mace requests that Wikimedia provide Congress with "records showing identifying and unique characteristics of accounts (such as names, IP addresses, registration dates, user activity logs) for editors" who have been "subject to actions" by Wikipedia's Arbitration Committee, which resolves internal disputes between editors.
It was, in essence, a request by Congress for Wikipedia to "dox" many of its editors.
"In the culture of Wikipedia editing, it is common for individuals to use pseudonyms to protect their privacy and avoid personal threats," wrote tech writer and Wikipedia expert Stephen Harrison for Slate in February. "Revealing an editor's personal information without their consent, a practice known as doxing, is a form of harassment that can result in a user's being permanently banned from the site."
Of chief concern to the legislators is investigating Wikipedia's handling of content related to Israel. They cited a report from the Anti-Defamation League (ADL), a pro-Israel lobbying group, which the legislators said "raised troubling questions about potentially systematic efforts to advance antisemitic and anti-Israel information in Wikipedia articles related to conflicts with the state of Israel."
The ADL report makes the allegation that 30 "bad-faith" Wikipedia editors, whose identities are not public, were collaborating to edit pages about the Israel-Palestine conflict by "spotlighting criticism of Israel and downplaying Palestinian terrorist violence and antisemitism," and in the process violating Wikipedia's commitment to neutrality.
That report, however, has been heavily criticized, including by some of the academics it cited. In a piece for The Forward, Shira Klein, whose research on Wikipedia's documentation of the Holocaust appears in the report, said the ADL "inaccurately" used her work, and the work of others, as part of its "ramped-up efforts to police public discourse about Israel," and quoted other researchers who felt the same.
Klein described the study's interpretation of the facts as "very skewed" and said it was reliant "on a faulty premise: that criticism of Israel or Zionism is inherently antisemitic."
"To establish foul play, the ADL would need to demonstrate that Wikipedia content about Israel and Zionism regularly expresses as fact ideas that diverge from broadly held scholarly opinions on the matters in question," Klein said. "But where is the evidence of editors repeatedly misrepresenting or contradicting peer-reviewed literature? There is none. The report simply wants us to take the ADL's word for it."
The ADL's report, as well as a similar report from the Atlantic Council alleging that Wikipedia editors had conspired to spread pro-Kremlin propaganda, are the sole pieces of evidence cited by Comer and Mace in their request for identifying information on Wikipedia's editors.
However, right-wing efforts to undermine Wikipedia's independence and attack the privacy of its editors go back much further.
In January, documents obtained by The Forward's Arno Rosenfeld revealed a secret plan by Heritage, the think tank behind the authoritarian Project 2025 playbook, to "identify and target Wikipedia editors" who the organization said were "abusing their position."
Among the methodologies it directed Heritage employees to use include "analyzing text patterns, usernames, and technical data through data breach analysis, fingerprinting, [human intelligence], and technical targeting."
The targeting methods also included "creating fake Wikipedia user accounts to try to trick editors into identifying themselves by sharing personal information or clicking on malicious tracking links that can identify people who click on them."
According to Rosenfeld, "The Heritage Foundation sent the pitch deck outlining the Wikipedia initiative to Jewish foundations and other prospective supporters of Project Esther, its roadmap for fighting antisemitism and anti-Zionism."
Jewish Voice for Peace has described Project Esther as Heritage's "blueprint for using the federal government and private institutions to dismantle the Palestine solidarity movement and broader US civil society, under the guise of 'fighting antisemitism.'"
"Even if you take issue with how the site is currently framing the conflict, that doesn't justify Heritage's plan," Harrison wrote. "Targeting Wikipedia editors personally, instead of debating their edits on the platform, marks a dangerous escalation."
Coming amid the Trump administration's crackdowns against campus protests and efforts to deport immigrants over pro-Palestine speech, critics have described the House Republican investigation as the latest GOP attempt to censor criticism and the spread of unflattering information about Israel.
Adam Johnson, a co-host for the political podcast Citations Needed, described it in a post on X as "House Republicans working with the ADL and Atlantic Council to discipline Wikipedia into parroting the Israeli and NATO line."
Johnson noted that this push was coming as the clear majority of Americans, including an overwhelming number of Democrats, now oppose US support for Israel, with many now believing the country is committing a genocide.
"Rather than end the genocide," Johnson said, "the response instead is to continue firing, doxing, smearing, and attempting to censor inconvenient narratives."
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Analysis Finds Majority of Trump Cabinet Tied to Project 2025 Groups
"Project 2025 isn't just influential in Washington. Its friends and creators are literally running the show."
Jun 03, 2025
Despite repeatedly attempting to distance himself from Project 2025 during his reelection campaign, U.S. President Donald Trump's administration employs dozens of senior officials with links to the Heritage Foundation-led plan to expand executive power and shrink the federal government—including a majority of his Cabinet.
That's according to an interactive analysis published Monday by the international climate-focused news outlet DeSmog, which found that more than 50 high-level Trump administration officials have ties to groups behind Project 2025.
That figure includes many of Trump's closest advisers, including Stephen Miller and Elon Musk, who recently stepped down as the de facto head of the so-called Department of Government Efficiency. It also includes 14 out of 24 Cabinet-level officials, or 70% of the Cabinet.
"That's a hugely significant finding," Duke University history and public policy professor Nancy MacLean told DeSmog. "In Heritage's own longtime language, 'personnel is policy.' It shows the incredible bad faith of Trump's denials, because this is who he stocked his administration with."
🚨 NEW INVESTIGATION: We mapped the Trump administration's ties to Project 2025 and found something stunning—70% of his Cabinet is connected to the groups behind the Heritage Foundation plan. This despite Trump's repeated denials during the campaign. 🧵
— DeSmog (@desmog.com) June 3, 2025 at 6:19 AM
The analysis notes:
Some of the officials directly authored parts of "The Mandate for Leadership," the now-notorious, 900-page proposal to "dismantle the administrative state"—the meat of Project 2025. Others recently worked for, donated to, or otherwise collaborated with one or more of the dozens of conservative groups that created the distinctly Christian nationalist-flavored document. Some of these high-ranking officials have connections to five or more different Project 2025 groups.
"In other words, Project 2025 isn't just influential in Washington. Its friends and creators are literally running the show," DeSmog said. "Which helps to explain why the Trump administration has worked swiftly to implement the vision described in the 'Mandate.'"
DeSmog countered Trump's claims to "know nothing about Project 2025" or "who is behind it" by highlighting a host of his administration's policies and practices that track the the initiative. At least 140 people who worked in Trump's first administration—including six former Cabinet secretaries—have also been involved with Project 2025.
Office of Management and Budget Director Russell Vought co-authored the policy portion of Project 2025, which includes dramatic cuts to critical public programs, abolishing or gutting essential government agencies, a national abortion ban, and a litany of additional far-right wish list items.
Vought is lying. 60-70% of Project 2025's executive action proposals have been initiated or implemented — like gutting education and environmental laws. 30-40% is currently proposed as legislation — gutting healthcare, banking deregulations, voter suppression, and more.
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— Melanie D’Arrigo (@darrigomelanie.bsky.social) June 1, 2025 at 7:03 AM
"From across-the-board tariffs to the mass firing of tens of thousands of federal workers to attacking inclusive language and initiatives, from gutting whole agencies and departments to dramatically stepping up the rate of deportations to the broad-scale rollback of environmental regulations and initiatives, a clear pattern has emerged: if the Trump administration's doing it, Project 2025 probably spelled it out first," the outlet said.
"This matters because Americans overwhelmingly rejected Project 2025," DeSmog contented in a post on the social media site Bluesky. "A pre-election survey showed 4% approval. Trump wouldn't touch it. Yet the plan's architects and allies now run the executive branch."
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