oday,
the Service Employees International Union (SEIU) sent letters to
television stations in Nebraska and Arkansas demanding that deceptive
ads about the Employee Free Choice Act be taken down immediately. The
ads are paid for by the Employee Freedom Action Committee (EFAC), the
political action committee of anti-worker front group Center for Union
Facts.
"Arkansans and Nebraskans are losing their jobs, their benefits and
their retirement security, yet the same greedy CEOs and corporate
lobbyists who helped tank the economy aren't satisfied. Now, they want
to take away workers' rights to bargain for better working conditions
and higher wages," said SEIU Political Director Jon Youngdahl. "In
order to do so, they're reduced to creating vicious and false ads that
portray union members as mobsters. They need to stop this deceptive ad
campaign and remove these lies from the air." 
In a letter sent to television stations in both states today, SEIU
debunked the false claims made in EFAC's ads, writing in part:
Union Workers Have a Voice In the Workplace, Earn More & Have Better Benefits than Non-Union Workers.  The
ad falsely claims that organized workers do not have a say in
negotiations over their wages and benefits, when nothing could be
further from the truth.  It is unorganized workers who have no mechanism to negotiate with their employer over their wages and benefits.  At the same time, union members typically vote on whether to ratify their contracts. (1) 
Moreover, the ad falsely implies
that employers are handing out raises to their employees with the union
that is standing in the way, when the exact opposite is true.  The
fact is that union workers have higher wages and better benefits than
non-union workers, which is why more than half of all workers-nearly
sixty million-would join a union if they could.(2)  Indeed,
according to the Center for American Progress Action Fund, union
workers earn significantly more on average than their non-union
counterparts, are nearly 54 percent more likely to have
employer-provided pensions, and are 28 percent more likely to be
covered by employer-provided health insurance. In 2007, union workers earned 30 percent more on average than non-union workers.(3)
On Thursday, Media Matters also deconstructed the ads, deeming the camaign "inaccurate and offensive." 
EFAC, like its affiliated organization Center for Union Facts, is
run by corporate lobbyist Rick Berman. Berman, former labor counsel at
the U.S. Chamber of Commerce, is a virulent anti-worker and
anti-consumer activist. According to a profile of Berman on NPR:
Berman's firm also runs the American Beverage Institute, which argues that drunk driving is over-hyped; the Center for Consumer Freedom, which argues that the obesity "epidemic" and mad cow disease, among other things, are over-hyped; and the Employment Policies Institute, which advocates against minimum wage increases. 
A copy of the letter can be found at https://t.seiu.org/xm4smy. 
1) Michael Mauer, The Union Member's Complete Guide. p. 45. Union Communication Services Inc. 2001.
2) Peter D. Hart poll, December 2006; Economic Policy Institute Briefing Paper #182, 2/22/07 
3) Center for American Progress Action Fund, "Unions Are Good for Workers and the Economy," 2/18/09; Bureau of Labor Statistics, 1/25/08