Experts Warn That MAHA Bait-and-Switch by RFK Jr. and Trump 'Means Big Money for Big Wellness'

Government watchdog Public Citizen on Thursday issued a report outlining the major conflicts of interest held by Health and Human Services Secretary Robert F. Kennedy Jr. and his allies in the Make America Healthy Again, or MAHA, movement.

In particular, the report focuses on Kennedy and three key allies: Wellness influencer Dr. Casey Means, who is President Donald Trump's nominee to be US surgeon general; her brother Calley Means, a senior adviser to Kennedy at the Department of Health and Human Services (HHS); and the siblings' business partner Dr. Mark Hyman.

Public Citizen centers its report on these individuals' ties to the wellness industry, which "encompasses nutritional supplements and fitness products, and increasingly overlaps with non-science-based health beliefs."

Taken as a whole, the report says, "MAHA's influence in US healthcare means big money for Big Wellness."

Among other things, the report noted that Casey Means owns a metabolic testing company that "may have already benefited from Secretary Kennedy’s promotion of wearable health tracking devices."

The report states that Dr. Means "has also potentially violated [Federal Trade Commission] rules on influencer marketing by failing to adequately disclose sponsorship relationships in dozens of web and social media posts" that promote assorted wellness products.

"Public Citizen’s review of Dr. Means’ website, newsletter, and social media feeds found that for the almost two dozen companies from which Dr. Means reported receiving affiliate fees, Dr. Means disclosed her financial relationship inconsistently and ambiguously," the report says. "In total, she failed to disclose her financial relationship 79 out of 140 (56%) times she promoted affiliated products."

Calley Means, meanwhile, comes under scrutiny for his company TrueMed, which Public Citizen said "relies on a legally dubious business model." The report also criticizes Means for regularly promoting "dangerous and false health information," including attacks on fluoridated water and Covid-19 vaccines, and the promotion of drinking raw milk.

And Mark Hyman, states the report, "oversees a wellness empire that stands to benefit significantly from HHS policies under Kennedy."

Eileen O’Grady, a researcher in Public Citizen’s Congress Watch division, acknowledged the appeal of many MAHA influencers' sales pitch, stating that "they accurately identify that much of the US healthcare system is beholden to corporate interests like Big Pharma and the insurance industry."

However, O'Grady said that what the Means siblings and Hyman are peddling isn't much different than what they criticize in the US healthcare system.

"They sell consumers their own version of the grift," she explained. "Excessive testing, unproven and underregulated health supplements, and assurances that only their products hold the key to better health. While MAHA influencers reap the benefits of lucrative sponsorship contracts and, in some cases, political appointments, regular Americans are once again being cheated."