Hillary Clinton's campaign on Tuesday published a post entitled "7 Things Hillary Clinton Has in Common With Your Abuela," using the Spanish word for "grandmother," a move which likely sought to endear Clinton to Latino voters—but earned Twitter's searing backlash instead.
Among the ways Clinton claimed to be "like your abuela":
- "She worries about children everywhere;"
- "She isn’t afraid to talk about the importance of el respeto [respect] (especially when it comes to women);"
- "She reads to you before bedtime"—an item that was accompanied by an image of Clinton holding a white child in her lap; and
- "She had one word for Donald Trump...Basta! Enough!"
Using the hashtag #NotMyAbuela, social media users slammed Clinton for what they saw as offensive "Hispandering" and political hypocrisy, considering her involvement in policies that have historically oppressed and destabilized Hispanic and Latino communities. Clinton has supported President Barack Obama's mass deportation measures, courted private prison companies for campaign donations, and engaged in orchestrating coups in Latin America, among other things.
Twitter users made clear that Clinton's less-than-nuanced campaign efforts had been soundly rejected.
— Rosa A. Clemente (@rosaclemente) December 23, 2015
— Karol Ruiz (@KR_KnowUrRights) December 23, 2015
Neoliberal War Hawk Wallstreet Private Prison Puppet Mass Incarceration Mass Immigrant Detentions and Deportations #NotMyAbuela
— Viva la causa! (@70torinoman) December 23, 2015
— Antonia Simpson (@alexandrabc1214) December 22, 2015
— Marisol Ramos (@LaMarichola) December 22, 2015
#NotMyAbuela because my ma worked in sweatshops, she wasn't made rich off sweatshop labor as a member of the Walmart board of directors
— Chepe Torna Atrás (@sabokitty) December 22, 2015
Hillary Clinton is #NotMyAbuela because she's not separated from part of her family by racist and inhumane immigration laws.
— José Cisneros (@jose6neros) December 22, 2015
My Abuela came to this country with a 6th grade education and worked in factories for 50 something cents to a Man's dollar #NotMyAbuela
— Eliel Cruz (@elielcruz) December 22, 2015
Hillary’s campaign be like: pic.twitter.com/JXv1Ol6rEA
— Mathew Rodriguez (@mathewrodriguez) December 22, 2015
THIS LIST THO. It's like the algorithm is: Spanglish + talk about "respeto" + Hillary gif + Marc Anthony = Latino Vote
— Gabe Gonzalez (@gaybonez) December 22, 2015