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Walk Softly and Carry a Big Beer
Don't just sit on your duffs doing 12-ounce elbow bends — the Russians are buying out Pabst Blue Ribbon.
Oct 18, 2014
OK, that's it. No more Mr. Nice Guy. The avarice of corporate power is getting personal.
I'm talking about beer, the nourishing nectar of a civilized society. Since my teen years, I've done extensive consumer research on the brewer's art, from the full array of ales to the most substantial of stouts.
I weathered the depressing era when national bland beer labels like Budweiser and Miller drove a diversity of livelier regional breweries out of business. More recently, I've rejoiced as a flowering of craft and micro brews has spread from city to city. This trend delivered an abundance of real gusto and local flavor from coast to coast.
But beware, ye who love local beer. Don't just sit on your duffs doing 12-ounce elbow bends, for here come the big brew bastards again. And they're bigger and more menacing than ever.
In fact, they've gone global, wielding their predatory marketing clout and political muscle to rule beer around the world once and for all. SABMiller, now a South African conglomerate, is trying to take over Heineken, the world's third largest beermaker.
Meanwhile Anheuser-Busch, now owned by a Belgian-Brazilian monopolist called InBev, wants to buy SABMiller. That merger would create a single behemoth that would control a third of all beer sales in the world.
Back in the USA, the monopolization is worse, with InBev and SABMiller effectively controlling three-fourths of our beer market. If InBev swallows SABMiller, we're looking at higher prices, lower quality, and fewer choices.
And the red-white-and-blue icon of American beer -- Pabst Blue Ribbon, which dates back to 1844 and itself is a merged conglomerate that owns Colt 45, Old Milwaukee, and Schlitz -- is being bought by a Russian brewer.
Where are Teddy Roosevelt and his trustbusters when we really need them?
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Dear Common Dreams reader, It’s been nearly 30 years since I co-founded Common Dreams with my late wife, Lina Newhouser. We had the radical notion that journalism should serve the public good, not corporate profits. It was clear to us from the outset what it would take to build such a project. No paid advertisements. No corporate sponsors. No millionaire publisher telling us what to think or do. Many people said we wouldn't last a year, but we proved those doubters wrong. Together with a tremendous team of journalists and dedicated staff, we built an independent media outlet free from the constraints of profits and corporate control. Our mission has always been simple: To inform. To inspire. To ignite change for the common good. Building Common Dreams was not easy. Our survival was never guaranteed. When you take on the most powerful forces—Wall Street greed, fossil fuel industry destruction, Big Tech lobbyists, and uber-rich oligarchs who have spent billions upon billions rigging the economy and democracy in their favor—the only bulwark you have is supporters who believe in your work. But here’s the urgent message from me today. It's never been this bad out there. And it's never been this hard to keep us going. At the very moment Common Dreams is most needed, the threats we face are intensifying. We need your support now more than ever. We don't accept corporate advertising and never will. We don't have a paywall because we don't think people should be blocked from critical news based on their ability to pay. Everything we do is funded by the donations of readers like you. When everyone does the little they can afford, we are strong. But if that support retreats or dries up, so do we. Will you donate now to make sure Common Dreams not only survives but thrives? —Craig Brown, Co-founder |
This column was distributed by OtherWords.
Jim Hightower
Jim Hightower is a national radio commentator, writer, public speaker, and author of the books "Swim Against The Current: Even A Dead Fish Can Go With The Flow" (2008) and "There's Nothing in the Middle of the Road But Yellow Stripes and Dead Armadillos: A Work of Political Subversion" (1998). Hightower has spent three decades battling the Powers That Be on behalf of the Powers That Ought To Be - consumers, working families, environmentalists, small businesses, and just-plain-folks.
OK, that's it. No more Mr. Nice Guy. The avarice of corporate power is getting personal.
I'm talking about beer, the nourishing nectar of a civilized society. Since my teen years, I've done extensive consumer research on the brewer's art, from the full array of ales to the most substantial of stouts.
I weathered the depressing era when national bland beer labels like Budweiser and Miller drove a diversity of livelier regional breweries out of business. More recently, I've rejoiced as a flowering of craft and micro brews has spread from city to city. This trend delivered an abundance of real gusto and local flavor from coast to coast.
But beware, ye who love local beer. Don't just sit on your duffs doing 12-ounce elbow bends, for here come the big brew bastards again. And they're bigger and more menacing than ever.
In fact, they've gone global, wielding their predatory marketing clout and political muscle to rule beer around the world once and for all. SABMiller, now a South African conglomerate, is trying to take over Heineken, the world's third largest beermaker.
Meanwhile Anheuser-Busch, now owned by a Belgian-Brazilian monopolist called InBev, wants to buy SABMiller. That merger would create a single behemoth that would control a third of all beer sales in the world.
Back in the USA, the monopolization is worse, with InBev and SABMiller effectively controlling three-fourths of our beer market. If InBev swallows SABMiller, we're looking at higher prices, lower quality, and fewer choices.
And the red-white-and-blue icon of American beer -- Pabst Blue Ribbon, which dates back to 1844 and itself is a merged conglomerate that owns Colt 45, Old Milwaukee, and Schlitz -- is being bought by a Russian brewer.
Where are Teddy Roosevelt and his trustbusters when we really need them?
Jim Hightower
Jim Hightower is a national radio commentator, writer, public speaker, and author of the books "Swim Against The Current: Even A Dead Fish Can Go With The Flow" (2008) and "There's Nothing in the Middle of the Road But Yellow Stripes and Dead Armadillos: A Work of Political Subversion" (1998). Hightower has spent three decades battling the Powers That Be on behalf of the Powers That Ought To Be - consumers, working families, environmentalists, small businesses, and just-plain-folks.
OK, that's it. No more Mr. Nice Guy. The avarice of corporate power is getting personal.
I'm talking about beer, the nourishing nectar of a civilized society. Since my teen years, I've done extensive consumer research on the brewer's art, from the full array of ales to the most substantial of stouts.
I weathered the depressing era when national bland beer labels like Budweiser and Miller drove a diversity of livelier regional breweries out of business. More recently, I've rejoiced as a flowering of craft and micro brews has spread from city to city. This trend delivered an abundance of real gusto and local flavor from coast to coast.
But beware, ye who love local beer. Don't just sit on your duffs doing 12-ounce elbow bends, for here come the big brew bastards again. And they're bigger and more menacing than ever.
In fact, they've gone global, wielding their predatory marketing clout and political muscle to rule beer around the world once and for all. SABMiller, now a South African conglomerate, is trying to take over Heineken, the world's third largest beermaker.
Meanwhile Anheuser-Busch, now owned by a Belgian-Brazilian monopolist called InBev, wants to buy SABMiller. That merger would create a single behemoth that would control a third of all beer sales in the world.
Back in the USA, the monopolization is worse, with InBev and SABMiller effectively controlling three-fourths of our beer market. If InBev swallows SABMiller, we're looking at higher prices, lower quality, and fewer choices.
And the red-white-and-blue icon of American beer -- Pabst Blue Ribbon, which dates back to 1844 and itself is a merged conglomerate that owns Colt 45, Old Milwaukee, and Schlitz -- is being bought by a Russian brewer.
Where are Teddy Roosevelt and his trustbusters when we really need them?
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