- George Lakoff is the author of The Little Blue Book: The Essential Guide to Thinking and Talking Democratic (co-authored with Elizabeth Wehling). His previous books include Moral Politics, Don't Think of an Elephant!, Whose Freedom? and Thinking Points (with the Rockridge Institute staff). He is a retired Richard and Rhoda Goldman Distinguished Professor of Cognitive Science and Linguistics at the University of California at Berkeley, and a founding senior fellow at the Rockridge Institute.
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