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The World Health Organisation published its World Cancer Report on Monday. It is a hefty document of 800 pages which warns of a "tidal wave" of cancer facing the world over the next 20 years. The media reaction to this news on the whole has been sadly, but perhaps predictably, sensationalist.

The report identifies several major sources of preventable cancer; they include smoking, infections, alcohol, obesity, radiation and air pollution. Of those sources, infections, radiation and air pollution have been set aside and discussion has zeroed in on the narrow subset of what are being described as "lifestyle choices". Because to talk about air pollution or infections or radiation would require a discussion of wealth inequalities, of living conditions, of asymmetry of information, of destructive environmental choices. And all that is too difficult.
Even in discussing smoking, alcohol and obesity, the actual recommendations of the WHO are ignored. They talk of more money going into early detection, of regulating food and drink manufacturers more tightly, of a tax on sugared drinks, of clearer labelling on alcohol, of incentives on banning smoking in public places. But the responsibility of manufacturers not to make unhealthy products and market them aggressively and the responsibility of the state to regulate big business are being airbrushed out of the report. Such ideas are not fashionable. Red tape and corporate responsibility are enemies of enterprise and contrary to economic growth.
Instead, the focus is on the facile concept of personal responsibility and the blaming of the individual; a subset of a subset of a subset of what the report talks about. I lost my father to cancer. He didn't smoke or drink or eat processed food. But why should that matter? Why are we getting into the discussion of defending some sick people and not others? Why are we painting ourselves into the corner where one of the biggest global killers, somehow, becomes the fault of the affected?
In an environment where more and more of us are living in tiny hutches within urban environments, breathing in polluted air, working longer and longer hours of sedentary jobs, with poor access to quality information, exercise space or fresh produce, bombarded 24/7 by advertising telling us to eat and drink the wrong thing, it is a ludicrous position to say that multi-billion corporations and the state can wash their hands of all consequences by telling us "you should have been healthier, you know".
Naturally, personal choices and responsibility for one's own lifestyle matter greatly. There may be a warped logic in, essentially, scaring people into making better choices. But a naive and selective reading of such a complex and detailed report lets much bigger culprits off the hook and avoids important conversations. It encourages the belief that one can protect oneself from this "tidal wave" by putting out their fag and wearing a snorkel and, if they don't, drowning was their own fault.
Dear Common Dreams reader, It’s been nearly 30 years since I co-founded Common Dreams with my late wife, Lina Newhouser. We had the radical notion that journalism should serve the public good, not corporate profits. It was clear to us from the outset what it would take to build such a project. No paid advertisements. No corporate sponsors. No millionaire publisher telling us what to think or do. Many people said we wouldn't last a year, but we proved those doubters wrong. Together with a tremendous team of journalists and dedicated staff, we built an independent media outlet free from the constraints of profits and corporate control. Our mission has always been simple: To inform. To inspire. To ignite change for the common good. Building Common Dreams was not easy. Our survival was never guaranteed. When you take on the most powerful forces—Wall Street greed, fossil fuel industry destruction, Big Tech lobbyists, and uber-rich oligarchs who have spent billions upon billions rigging the economy and democracy in their favor—the only bulwark you have is supporters who believe in your work. But here’s the urgent message from me today. It's never been this bad out there. And it's never been this hard to keep us going. At the very moment Common Dreams is most needed, the threats we face are intensifying. We need your support now more than ever. We don't accept corporate advertising and never will. We don't have a paywall because we don't think people should be blocked from critical news based on their ability to pay. Everything we do is funded by the donations of readers like you. When everyone does the little they can afford, we are strong. But if that support retreats or dries up, so do we. Will you donate now to make sure Common Dreams not only survives but thrives? —Craig Brown, Co-founder |
The World Health Organisation published its World Cancer Report on Monday. It is a hefty document of 800 pages which warns of a "tidal wave" of cancer facing the world over the next 20 years. The media reaction to this news on the whole has been sadly, but perhaps predictably, sensationalist.

The report identifies several major sources of preventable cancer; they include smoking, infections, alcohol, obesity, radiation and air pollution. Of those sources, infections, radiation and air pollution have been set aside and discussion has zeroed in on the narrow subset of what are being described as "lifestyle choices". Because to talk about air pollution or infections or radiation would require a discussion of wealth inequalities, of living conditions, of asymmetry of information, of destructive environmental choices. And all that is too difficult.
Even in discussing smoking, alcohol and obesity, the actual recommendations of the WHO are ignored. They talk of more money going into early detection, of regulating food and drink manufacturers more tightly, of a tax on sugared drinks, of clearer labelling on alcohol, of incentives on banning smoking in public places. But the responsibility of manufacturers not to make unhealthy products and market them aggressively and the responsibility of the state to regulate big business are being airbrushed out of the report. Such ideas are not fashionable. Red tape and corporate responsibility are enemies of enterprise and contrary to economic growth.
Instead, the focus is on the facile concept of personal responsibility and the blaming of the individual; a subset of a subset of a subset of what the report talks about. I lost my father to cancer. He didn't smoke or drink or eat processed food. But why should that matter? Why are we getting into the discussion of defending some sick people and not others? Why are we painting ourselves into the corner where one of the biggest global killers, somehow, becomes the fault of the affected?
In an environment where more and more of us are living in tiny hutches within urban environments, breathing in polluted air, working longer and longer hours of sedentary jobs, with poor access to quality information, exercise space or fresh produce, bombarded 24/7 by advertising telling us to eat and drink the wrong thing, it is a ludicrous position to say that multi-billion corporations and the state can wash their hands of all consequences by telling us "you should have been healthier, you know".
Naturally, personal choices and responsibility for one's own lifestyle matter greatly. There may be a warped logic in, essentially, scaring people into making better choices. But a naive and selective reading of such a complex and detailed report lets much bigger culprits off the hook and avoids important conversations. It encourages the belief that one can protect oneself from this "tidal wave" by putting out their fag and wearing a snorkel and, if they don't, drowning was their own fault.
The World Health Organisation published its World Cancer Report on Monday. It is a hefty document of 800 pages which warns of a "tidal wave" of cancer facing the world over the next 20 years. The media reaction to this news on the whole has been sadly, but perhaps predictably, sensationalist.

The report identifies several major sources of preventable cancer; they include smoking, infections, alcohol, obesity, radiation and air pollution. Of those sources, infections, radiation and air pollution have been set aside and discussion has zeroed in on the narrow subset of what are being described as "lifestyle choices". Because to talk about air pollution or infections or radiation would require a discussion of wealth inequalities, of living conditions, of asymmetry of information, of destructive environmental choices. And all that is too difficult.
Even in discussing smoking, alcohol and obesity, the actual recommendations of the WHO are ignored. They talk of more money going into early detection, of regulating food and drink manufacturers more tightly, of a tax on sugared drinks, of clearer labelling on alcohol, of incentives on banning smoking in public places. But the responsibility of manufacturers not to make unhealthy products and market them aggressively and the responsibility of the state to regulate big business are being airbrushed out of the report. Such ideas are not fashionable. Red tape and corporate responsibility are enemies of enterprise and contrary to economic growth.
Instead, the focus is on the facile concept of personal responsibility and the blaming of the individual; a subset of a subset of a subset of what the report talks about. I lost my father to cancer. He didn't smoke or drink or eat processed food. But why should that matter? Why are we getting into the discussion of defending some sick people and not others? Why are we painting ourselves into the corner where one of the biggest global killers, somehow, becomes the fault of the affected?
In an environment where more and more of us are living in tiny hutches within urban environments, breathing in polluted air, working longer and longer hours of sedentary jobs, with poor access to quality information, exercise space or fresh produce, bombarded 24/7 by advertising telling us to eat and drink the wrong thing, it is a ludicrous position to say that multi-billion corporations and the state can wash their hands of all consequences by telling us "you should have been healthier, you know".
Naturally, personal choices and responsibility for one's own lifestyle matter greatly. There may be a warped logic in, essentially, scaring people into making better choices. But a naive and selective reading of such a complex and detailed report lets much bigger culprits off the hook and avoids important conversations. It encourages the belief that one can protect oneself from this "tidal wave" by putting out their fag and wearing a snorkel and, if they don't, drowning was their own fault.