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Activists across Canada are dressing up like corporate reps in order to disrupt the latest TransCanada pipeline.
TransCanada, the company behind the Keystone XL pipeline, is also building the Energy East pipeline, which would bring Tar Sands oil to the East Coast for export. The company is hosting open houses in cities and towns along the route.

TransCanada, the company behind the Keystone XL pipeline, is also building the Energy East pipeline, which would bring Tar Sands oil to the East Coast for export. The company is hosting open houses in cities and towns along the route.
Previously during town halls, community members were able to express their concerns in front of everyone. This time, however, TransCanada changed the format of the meetings and have made them into one-on-one conversations with company representatives. So the activists changed their plans, too.
Local activists are now dressing up like TransCanada reps, with lookalike "SaveCanada" name tags and brochures. And instead of promoting the pipeline, the SaveCanada reps talk about the risks.
It's classic Yes Men corporate pranking.
"Since TransCanada has come up with a new way to lie to the public, we had to come up with a new way to tell the truth," North Bay farmer Yan Roberts, who helped to launch the unusual protest, said in a Yes Lab press release. "We're friendly folks, so our solution is to dress like them, outnumber them, and 'out friendly' them in every community they're trying to scam."
In Montreal, activists "reps" outnumbered the real ones. The pranksters invited attendees to play "pin the bitumen spill on the pipeline" with sticky-notes on the company's large route map. A segment on the Global TV network even identified an activist as a TransCanada rep.
A few years ago I interviewed the Yes Men and asked them about why the media are so gullible.
The media "are bombarded with falsehoods all the time. Millions of dollars in PR are being spent on making them gullible. The majority of communications they receive are hoaxes, perpetrated either by corporations or government, through PR agencies and PR flacks. We're adding to that mess, but the big difference is that their hoaxes are never revealed," they said.
SaveCanada activists plan on swarming future town halls in the upcoming weeks.
For more information go to www.save-canada.com.
Dear Common Dreams reader, It’s been nearly 30 years since I co-founded Common Dreams with my late wife, Lina Newhouser. We had the radical notion that journalism should serve the public good, not corporate profits. It was clear to us from the outset what it would take to build such a project. No paid advertisements. No corporate sponsors. No millionaire publisher telling us what to think or do. Many people said we wouldn't last a year, but we proved those doubters wrong. Together with a tremendous team of journalists and dedicated staff, we built an independent media outlet free from the constraints of profits and corporate control. Our mission has always been simple: To inform. To inspire. To ignite change for the common good. Building Common Dreams was not easy. Our survival was never guaranteed. When you take on the most powerful forces—Wall Street greed, fossil fuel industry destruction, Big Tech lobbyists, and uber-rich oligarchs who have spent billions upon billions rigging the economy and democracy in their favor—the only bulwark you have is supporters who believe in your work. But here’s the urgent message from me today. It's never been this bad out there. And it's never been this hard to keep us going. At the very moment Common Dreams is most needed, the threats we face are intensifying. We need your support now more than ever. We don't accept corporate advertising and never will. We don't have a paywall because we don't think people should be blocked from critical news based on their ability to pay. Everything we do is funded by the donations of readers like you. When everyone does the little they can afford, we are strong. But if that support retreats or dries up, so do we. Will you donate now to make sure Common Dreams not only survives but thrives? —Craig Brown, Co-founder |

TransCanada, the company behind the Keystone XL pipeline, is also building the Energy East pipeline, which would bring Tar Sands oil to the East Coast for export. The company is hosting open houses in cities and towns along the route.
Previously during town halls, community members were able to express their concerns in front of everyone. This time, however, TransCanada changed the format of the meetings and have made them into one-on-one conversations with company representatives. So the activists changed their plans, too.
Local activists are now dressing up like TransCanada reps, with lookalike "SaveCanada" name tags and brochures. And instead of promoting the pipeline, the SaveCanada reps talk about the risks.
It's classic Yes Men corporate pranking.
"Since TransCanada has come up with a new way to lie to the public, we had to come up with a new way to tell the truth," North Bay farmer Yan Roberts, who helped to launch the unusual protest, said in a Yes Lab press release. "We're friendly folks, so our solution is to dress like them, outnumber them, and 'out friendly' them in every community they're trying to scam."
In Montreal, activists "reps" outnumbered the real ones. The pranksters invited attendees to play "pin the bitumen spill on the pipeline" with sticky-notes on the company's large route map. A segment on the Global TV network even identified an activist as a TransCanada rep.
A few years ago I interviewed the Yes Men and asked them about why the media are so gullible.
The media "are bombarded with falsehoods all the time. Millions of dollars in PR are being spent on making them gullible. The majority of communications they receive are hoaxes, perpetrated either by corporations or government, through PR agencies and PR flacks. We're adding to that mess, but the big difference is that their hoaxes are never revealed," they said.
SaveCanada activists plan on swarming future town halls in the upcoming weeks.
For more information go to www.save-canada.com.

TransCanada, the company behind the Keystone XL pipeline, is also building the Energy East pipeline, which would bring Tar Sands oil to the East Coast for export. The company is hosting open houses in cities and towns along the route.
Previously during town halls, community members were able to express their concerns in front of everyone. This time, however, TransCanada changed the format of the meetings and have made them into one-on-one conversations with company representatives. So the activists changed their plans, too.
Local activists are now dressing up like TransCanada reps, with lookalike "SaveCanada" name tags and brochures. And instead of promoting the pipeline, the SaveCanada reps talk about the risks.
It's classic Yes Men corporate pranking.
"Since TransCanada has come up with a new way to lie to the public, we had to come up with a new way to tell the truth," North Bay farmer Yan Roberts, who helped to launch the unusual protest, said in a Yes Lab press release. "We're friendly folks, so our solution is to dress like them, outnumber them, and 'out friendly' them in every community they're trying to scam."
In Montreal, activists "reps" outnumbered the real ones. The pranksters invited attendees to play "pin the bitumen spill on the pipeline" with sticky-notes on the company's large route map. A segment on the Global TV network even identified an activist as a TransCanada rep.
A few years ago I interviewed the Yes Men and asked them about why the media are so gullible.
The media "are bombarded with falsehoods all the time. Millions of dollars in PR are being spent on making them gullible. The majority of communications they receive are hoaxes, perpetrated either by corporations or government, through PR agencies and PR flacks. We're adding to that mess, but the big difference is that their hoaxes are never revealed," they said.
SaveCanada activists plan on swarming future town halls in the upcoming weeks.
For more information go to www.save-canada.com.