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The corporate propensity for rationalizing the irrational in the pursuit of profit appears to be boundless.

Consider J.R. Simplot, a giant conglomerate whose mining operations in Idaho have grossly polluted creeks with selenium, a highly toxic metal. But Simplot's scientists rationalized the corporation's dirty deed with a 1,000-page study asserting that even though the selenium contamination of creeks was well above levels allowed by environmental law, the water remained "safe" for fish.
Tucked back in the appendix of Simplot's "study," however, were a few photographs that vividly depicted the screaming irrationality of the corporation's safety claims. The most stunning photo was of a two-headed baby trout produced by Simplot's pollution of area creeks. It was not the only sickening deformity caused by the selenium - other trout had facial, fin, and egg disfigurements.
These grotesque mutations led to calls for an independent agency to conduct a full scientific review of Simplot's 1,000-page study. At Sen. Barbara Boxer's request, this was done by the Fish and Wildlife Service, which issued a scathing report in January that bluntly branded the corporate study "biased." For example, Simplot systemically understated the deformity rate of baby fish in the creeks - it's not 20 percent that are deformed, but 70 percent.
Asked about this rather broad discrepancy, a Simplot vice-president could only grump that the Fish and Wildlife review was "totally outside the regulatory process." Well thank goodness for that! As another independent toxicology expert says, "I have seen lots of malformed baby fish, but never one with two heads. We need to be careful here."
Yes, let's. In fact, let's stop swallowing any irrational rationalizations by corporations that pollute for profit.
Dear Common Dreams reader, It’s been nearly 30 years since I co-founded Common Dreams with my late wife, Lina Newhouser. We had the radical notion that journalism should serve the public good, not corporate profits. It was clear to us from the outset what it would take to build such a project. No paid advertisements. No corporate sponsors. No millionaire publisher telling us what to think or do. Many people said we wouldn't last a year, but we proved those doubters wrong. Together with a tremendous team of journalists and dedicated staff, we built an independent media outlet free from the constraints of profits and corporate control. Our mission has always been simple: To inform. To inspire. To ignite change for the common good. Building Common Dreams was not easy. Our survival was never guaranteed. When you take on the most powerful forces—Wall Street greed, fossil fuel industry destruction, Big Tech lobbyists, and uber-rich oligarchs who have spent billions upon billions rigging the economy and democracy in their favor—the only bulwark you have is supporters who believe in your work. But here’s the urgent message from me today. It's never been this bad out there. And it's never been this hard to keep us going. At the very moment Common Dreams is most needed, the threats we face are intensifying. We need your support now more than ever. We don't accept corporate advertising and never will. We don't have a paywall because we don't think people should be blocked from critical news based on their ability to pay. Everything we do is funded by the donations of readers like you. When everyone does the little they can afford, we are strong. But if that support retreats or dries up, so do we. Will you donate now to make sure Common Dreams not only survives but thrives? —Craig Brown, Co-founder |
The corporate propensity for rationalizing the irrational in the pursuit of profit appears to be boundless.

Consider J.R. Simplot, a giant conglomerate whose mining operations in Idaho have grossly polluted creeks with selenium, a highly toxic metal. But Simplot's scientists rationalized the corporation's dirty deed with a 1,000-page study asserting that even though the selenium contamination of creeks was well above levels allowed by environmental law, the water remained "safe" for fish.
Tucked back in the appendix of Simplot's "study," however, were a few photographs that vividly depicted the screaming irrationality of the corporation's safety claims. The most stunning photo was of a two-headed baby trout produced by Simplot's pollution of area creeks. It was not the only sickening deformity caused by the selenium - other trout had facial, fin, and egg disfigurements.
These grotesque mutations led to calls for an independent agency to conduct a full scientific review of Simplot's 1,000-page study. At Sen. Barbara Boxer's request, this was done by the Fish and Wildlife Service, which issued a scathing report in January that bluntly branded the corporate study "biased." For example, Simplot systemically understated the deformity rate of baby fish in the creeks - it's not 20 percent that are deformed, but 70 percent.
Asked about this rather broad discrepancy, a Simplot vice-president could only grump that the Fish and Wildlife review was "totally outside the regulatory process." Well thank goodness for that! As another independent toxicology expert says, "I have seen lots of malformed baby fish, but never one with two heads. We need to be careful here."
Yes, let's. In fact, let's stop swallowing any irrational rationalizations by corporations that pollute for profit.
The corporate propensity for rationalizing the irrational in the pursuit of profit appears to be boundless.

Consider J.R. Simplot, a giant conglomerate whose mining operations in Idaho have grossly polluted creeks with selenium, a highly toxic metal. But Simplot's scientists rationalized the corporation's dirty deed with a 1,000-page study asserting that even though the selenium contamination of creeks was well above levels allowed by environmental law, the water remained "safe" for fish.
Tucked back in the appendix of Simplot's "study," however, were a few photographs that vividly depicted the screaming irrationality of the corporation's safety claims. The most stunning photo was of a two-headed baby trout produced by Simplot's pollution of area creeks. It was not the only sickening deformity caused by the selenium - other trout had facial, fin, and egg disfigurements.
These grotesque mutations led to calls for an independent agency to conduct a full scientific review of Simplot's 1,000-page study. At Sen. Barbara Boxer's request, this was done by the Fish and Wildlife Service, which issued a scathing report in January that bluntly branded the corporate study "biased." For example, Simplot systemically understated the deformity rate of baby fish in the creeks - it's not 20 percent that are deformed, but 70 percent.
Asked about this rather broad discrepancy, a Simplot vice-president could only grump that the Fish and Wildlife review was "totally outside the regulatory process." Well thank goodness for that! As another independent toxicology expert says, "I have seen lots of malformed baby fish, but never one with two heads. We need to be careful here."
Yes, let's. In fact, let's stop swallowing any irrational rationalizations by corporations that pollute for profit.