Santa Barbara: The Spill That Energized a Movement

Activists march in Copenhagen during the COP15 Climate Summit last year. Looking back on the Santa Barbara oil spill in 1969 that sparked the first Earth Day, we now wonder if the BP Deepwater Horizon disaster in the Gulf of Mexico can move this generation to action for a new energy future and a more sustainable society.

Santa Barbara: The Spill That Energized a Movement

The pictures looked so familiar - the ruined rig, a spreading stain
of oil, birds and wildlife dying, a massive effort to clean up the
deadly spill.

But instead of depicting the disaster unfolding in
the Gulf of Mexico, the photographs I was looking at in the library of
the Santa Barbara, California Historical Museum showed a spill that
happened four decades ago.

It was an event that changed Americans' attitudes toward the environment forever.

Today, Santa Barbara is an affluent,
laid-back beach town set between the mountains and the sea, with hardly
a piece of litter to mar its pristine beaches.

On a recent
morning, the only sounds to be heard along the shore were the lapping
of waves and the whoops of teenagers doing tricks on skateboards.

But in January 1969, it was the scene of a catastrophe.

is when Union Oil Company's Platform A blew out a few kilometers
offshore, spewing tens of thousands of barrels of crude into the Santa
Barbara Channel.

Screaming birds

On a foggy June day recently, I walked along the beach with John McKinney, a prolific Californian nature writer.

"Right here and everywhere else on the coast it was black tar,"
McKinney said, gesturing broadly. "It was thick, black tar covering

McKinney was a 16-year-old high school student and
boy scout living in Los Angeles in 1969. When he heard the first
reports of the spill, he jumped into his 1963 Dodge Dart and headed
north to Santa Barbara - one of thousands who volunteered to help clean
up the spill.

He was put to work rescuing oil-soaked sea-birds.

"It was my job to wander through the muck on these beaches and pull screaming birds from the tar," he said.

"I pulled out some birds alive, but many more were dead. Muirs, grebes, gulls, pelicans - all dead or dying."

An estimated 10,000 birds were killed by the toxic mess, along with uncounted numbers of seals, sea lions, otters and dolphins.

network news programs broadcast pictures of the dying wildlife and
public outrage grew in California and across the US.

Energizing a movement

Corporate attitudes - or at least public relations spin - were different back then.

Fred Hartley, the Union Oil president, said: "I am amazed at the publicity for the loss of a few birds."

The defilement of such a beautiful coast energized the fledgling US environmental movement.

Along with events such as the publication of Rachel Carson's Silent Spring
in 1962, and growing evidence of ecological destruction and species
extinction, the spill, says Santa Barbara University life sciences
professor Josh Schimel, was a tipping point.

"It was a little
bit like throwing mud on the Mona Lisa," he said. "It was a big kick in
the head that really got people to wake up."

By the following
year, the first Earth Day was observed by hundreds of thousands of
Americans, and politicians, including Richard Nixon, the then
president, took note of the movement's growing power.

three years of the Santa Barbara spill, Nixon and the US Congress
established the Environmental Protection Agency and enacted the Clean
Air and Clean Water Acts. They proved to be the legal foundations of
modern environmental policy.

A new era

Gradually, over the years, the application of these and other laws
drastically cut air pollution, reduced toxic chemicals in the
environment and made it possible for fish to return to once-poisoned

"As a result of that legislation that was passed in the
early 1970s, we really did a remarkable job of cleaning up our
day-to-day environment," Schimel said.

The Santa Barbara spill helped usher in a new era of environmental consciousness.

The question now is will the much larger and more devastating BP Gulf oil spill have a similar long-term impact?

Obama, the US president, among others, are urging Americans to see the
spill as clear evidence that continued reliance on oil to power the
economy is folly. They want people to make a firm determination that
the country must break its oil addiction.

"There are going to be criminal cases, civil cases, new laws will be proposed," Schimel said.

much that ultimately changes things like how we view oil, I don't know.
Whether this will galvanize us to really embrace the idea of
alternative energy as the future of the country, or whether the anger
will pass, and people will settle back into their normal modes of
operation until the next disaster."

John McKinney, whose experience in 1969 led to a career as a nature writer, is skeptical.

"We haven't removed a single rig," he said ruefully, "since Platform A from Union Oil blew out 41 years ago."

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