Sam Pearse is Campaign Manager of Plastics, The Story of Stuff Project
Articles by this author
Monday, February 04, 2019
How Coke and Pepsi Can Score the Ultimate Touchdown at Next Year’s Super Bowl
LA Rams vs. New England Patriots took center stage at the Super Bowl Sunday, but the pre-match build-up has been dominated by Coca-Cola vs. Pepsi. Pepsi has been vying for advertising dominance in Atlanta, Coca-Cola’s home turf, while Coke’s pre-game commercial embraces diversity, a message that...