For Immediate Release


Sarah Longwell 202.463.7650

Defeat the Debt

Defeat the Debt Campaign Launches $10 Million Ad Blitz With Billboards in Times Square

Drowning Uncle Sam Illustrates Mounting Danger of U.S. Debt

WASHINGTON - Today, Defeat the Debt (DTD) launched the
second phase of a nationwide advertising campaign to educate the
American people about the national debt and the long and short-term
personal consequences of the government spending money we don't have.
The campaign will include new television
commercials and full-page advertisements in newspapers across the
country. An enhanced new website,, features a counter showing the national debt rising by the

The second phase of this multi-million dollar
campaign launches today with a five-billboard mosaic in Times Square. 
The ad makes the following points:

  • The national debt at the time the
    billboard was erected - $12,863,049,415,216.38
  • The phrase "America is
    drowning in debt"
    is illustrated by an Uncle Sam struggling to
    stay afloat;
  • "$500 million in interest
    payments every day"

    drives home the urgency of the problem.

"It's extremely important that people
understand just how dangerous America's national debt truly is," said
Defeat the Debt's Executive Director Rick Berman. "In just the last
year, the debt has ballooned by an additional $1.6 trillion to more than
$12.8 trillion, and the consequences of this ever-expanding burden
could be disastrous."

Berman continued, "Americans fail to
realize how much money we owe other nations and just how much it would
cost us if our bond rating were downgraded as a result of this
unsustainable borrowing. If we don't take action now, we could end up
like Greece, where profligate spending has driven the nation to the
brink of bankruptcy and threatens to drag down the entire continent of

See billboards below:

For more information, go to To schedule an interview with
a spokesperson, contact Sarah Longwell at 202.463.7650.


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Defeat the Debt is a project of the Employment Policies Institute, a nonprofit research organization dedicated to studying public policy issues that affect the American economy.

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