For Immediate Release


Fred Edwords at (202) 238-9088

American Humanist Association

Furor and Friends Generated by Godless Bus Ads

WASHINGTON - Amid controversy and delight, ads that proclaim: "Why believe in a
god? Just be good for goodness' sake," can be seen on Northwest
Washington, D.C., buses today. Photos available free for media use can
be found online at . Leading up to their roll out, the anticipation spawned striking new developments.

the word got out last week about the American Humanist Association bus
campaign, it created buzz from Washington, D.C., to Canada, Europe and
even South Korea," said Roy Speckhardt, executive director of the
American Humanist Association. "It's clearly a message that a lot of
people are ready to hear: that you don't need a god to be good."

there has also been a significant negative reaction in the form of
critical phone calls and e-mails flowing into the office of the
American Humanist Association. These follow on the heels of religious
right efforts to mobilize protests, particularly from the Christian Coalition of America as well as criticism from the Family Research Council, the Catholic League and other groups.

American Humanist Association has been unable to identify serious
criticism from Washington, DC, itself, however, the only area where
buses with these advertisements are running. "People here are so used
to ad campaigns, demonstrations, and programs that range across the
political and religious spectrum that they don't find our bus signs
shocking or problematic," noted Fred Edwords, the organization's
director of communications. "Indeed, the overall anticipation has
ranged from positive to tolerant here. Many people say they're happy to
see such a message while others point out that, while they don't agree,
it's good that divergent views can be expressed." The "goodness' sake"
ads direct interested people to a special Web site at
that helps them find others of like mind in the Washington, D.C., metro
area and nationally. The site also informs the public about humanism
and answers common objections to the slogan as well as to the
appropriateness of running the campaign during the holidays.


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In the wake of the campaign, the following events are taking place.

Sunday, December 7, Beltway Atheists in Washington, D.C., will set up a
"Doing Good for Goodness' Sake" booth in Dupont Circle to launch their
holiday program to provide aid to the homeless. See for details.

the holidays, the Greater Philadelphia Coalition of Reason will place a
variation of the bus slogan in the center-city Free Speech Zone. See for more information.

"Why Believe in a God" campaign is the first of its kind in the United
States, and the American Humanist Association sees it as having already
raised public awareness of humanism.


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The American Humanist Association ( advocates for the rights and viewpoints of humanists. Founded in 1941 and headquartered in Washington, D.C., its work is extended through more than 100 local chapters and affiliates across America.

Humanism is a progressive philosophy of life that, without theism, affirms our responsibility to lead ethical lives of value to self and humanity.

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