Whole Foods Celebrates Its Diverse Customer Base, Especially Islamophobes

Abby Zimet

Right in time for Ramadan, Whole Foods began an online campaign to promote a line of halal products, boasting they were happy to support their diverse customers and celebrate their "many food choices." Their open-mindedness lasted a week: After a couple of right-wing bloggers who think Ramadan equals terrorism ranted about the promotion, the company furiously back-pedalled, telling stores they better not use any signs that could be construed, Allah forbid, as "celebrating or promoting Ramadan." Nothing like standing up for your hard-won principles. What weasels.

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