Yes! A Sip of Deception with Your Lump of Coal

by
Abby Zimet

Fresh from giving well-earned grief to the Chamber of Commerce, The Yes Men held a mock press conference
in Boston to take on Coca Cola's Dasani bottled water, unveiling its
new name - "Deception." Working with Corporate Accountability's Think
Outside the Bottle Campaign, they note that bottled water is simply
less regulated tap water, with dire envirommental costs. In Boston for
the premiere of their new movie, they handed out lumps of coal to
viewers and led a graffitti action to Chase Bank, which funds mountain
top removal. Video here, more on the water campaign here.

 

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