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Drug Giants Invest $80M, Expect Payoff
Published on Friday, November 17, 2000 in the Madison Capital Times
Drug Giants Invest $80M, Expect Payoff
by Dave Zweifel
 
If you're wondering, like most Americans are, why drug prices are so high these days, consider the fact that our pharmaceutical giants spent at least $80 million just on this fall's election.

That's $80 million that will have to be made up by the rest of us -- especially the elderly among us -- when we go pick up our next prescription at the pharmacy.

It appears, though, that for the drug giants it was money well spent.

The Republicans held onto the House and at worst will have 50 of the 100 seats in the Senate. And if George Bush really does become the next president, Katie bar the door.

As the Wall Street Journal reported last week, by helping Republicans hang onto the majorities in the House and the Senate, the pharmaceutical makers reduced the odds that Congress would pass the kind of Medicare prescription drug benefit they oppose.

That, of course, is the benefit that Al Gore favored -- having Medicare pay for the drugs or, in effect, establishing some governmental control over the price. That's not such an outlandish idea, despite what the drug cartel says. Canada, Mexico and most European countries have done it for years and, as a result, their citizens enjoy much lower drug prices.

Instead, the pharmaceuticals were able to neutralize the drug issue through their intense advertising campaign. Chances now are that if anything at all comes out of Congress, it will be the George W. Bush plan, which would subsidize insurance companies and HMOs to offer drug policies to folks on Medicare.

The insurance and HMO scenario may initially help seniors pay for their drugs, but there will be absolutely no incentive to hold down prices. Rather, most economists predict, drug prices are likely to spin even further out of control.

The $80 million spent by the drug firms is the most ever spent by a single corporate interest in an American election.

Much of the anti-Gore, in particular, and anti-Democrat, in general, campaign spread the myth that the high prices are needed to finance research and development of new, miracle drugs. The truth is that much of the R&D cost is actually borne by the taxpayers through grants to universities from the National Institutes of Health.

The drug giants know better than anyone that the real incentive for the higher prices is for the benefit of Wall Street, not for the beleaguered consumer.

Copyright 2000 The Capital Times

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