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Rainforest Alliance
FOR IMMEDIATE RELEASE
MAY 11, 2005
8:02 AM
CONTACT: Rainforest Alliance 
Stephen Kent, 845-758-0097, 914-589-5988 (cell)
skent@kentcom.com
Bina Venkataraman, 212-677-1900 ext. 1961
bvenkataraman@ra.org
 
A Summit on Sustainability: World Sustainability Leaders Caucus at Rainforest Alliance Events
 

NEW YORK -- May 11 -- The Rainforest Alliance hosts a gathering of leaders in the sustainable certification movement from around the world in New York today, after a remarkable year in which green stocks outperformed non-green competitors and certified sustainable production of coffee, wood and other commodities grew rapidly.

Convened by the New York-based not-for-profit Rainforest Alliance ( Web: http://www.rainforest-alliance.org ), a global leader in sustainable certification, 60-80 forward-thinking business leaders are participating in a conference on marketing sustainably produced goods, followed by a sustainability awards dinner.

Recently, production and availability of coffee, wood and paper, bananas, chocolate and other commodities certified for environmental and social sustainability has increased markedly: The global market for wood certified to meet Forest Stewardship Council criteria is now worth $5 billion, with more than 34 million acres in the Americas, Europe, and Asia FSC certified by the Rainforest Alliance's SmartWood program. Production of Rainforest Alliance Certified sustainable coffee is now 30,000 tons annually. Corporations embracing Rainforest Alliance certification include household name brands: Chiquita, Gibson Guitars, Home Depot, IKEA, Kinko's, Kraft Foods and many others.

Journalists are invited to a media Q&A with leaders of this movement, held at 3pm sharp at the Time Inc. headquarters, 1271 Avenue of the Americas (Between 50th and 51st Streets). They can also attend a cocktail 6:30pm at the Museum of Natural History, part of a sustainability awards dinner hosted by Ted Allen, Bravo's "Queer Eye for the Straight Guy" gourmet, and attended by NGO, government and business leaders.

The following guests receiving awards today and participating in the sustainability marketing conference and the awards dinner are available for interviews:

Chip Collins, The Forestland Group, LLC, USA

Roger Deromedi, CEO and Annemieke Wijn, senior director of commodities sustainability program, Kraft Foods Inc.

Santiago Dunn, owner, Ecoventura, Galapagos Islands

Frank A. Dottori, CEO, Tembec

Eduardo Esteve, ECOM / Atlantic (USA), Inc

Representatives of Grupo Kachalu coffee cooperative, Colombia

Daniel Katz, founder and board chair, Rainforest Alliance

Alan Knight, until recently head of sustainability at B&Q, UK

Luis Pascoal, owner, DaTerra, Brazil

Tom Quadracci, chairman and CEO, Quad/Graphics, USA

Ralph Schmidt, CEO, The Candlewood Timber Group, Inc., Argentina / USA

Tensie Whelan, executive director Rainforest Alliance

Rafael Wong, Favorita Fruit Company, Ecuador

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